Posted: February 12, 2015, 4:00 p.m. by Sadie Schwarm. A sea of professional opportunities stretches across the 2,565.55 miles of land from New York City to San Francisco. More people are chasing their dreams, leading them to offices all over the nation. But it is worth wondering what life these potential employees can expect depending […]
Posted: February 11, 2015, 8:00 p.m. by Ana Vega. Social media marketing is designed to gain company or brand recognition through the use of different platforms. But with endless options readily available to help you promote your campaign, how do you know which platforms to use? Most social media is free of charge — take […]
Posted: February 10, 2015, 9:14 p.m. by Sarah Parker Last Thursday, President Obama met with a young man from Brooklyn, Vidal Chastanet; his principal, Nadia Lopez; and Brandon Stanton, the original human behind Humans of New York (HONY). Earlier this week, Chastanet and Lopez were interviewed by Ellen DeGeneres and Robin Roberts. You might be […]
Posted: February 10, 2015, 3:09 p.m. by Ethan Wiggins. The daily life of the modern-day public relations professional is extremely busy and demanding. With the rapid growth of social media, the demand for on-the-spot creativity is higher than ever. Some interesting parallels emerge when comparing the top minds of public relations to some of the […]
Posted: February 9, 2015, 7:20 p.m. by Kaitlin Goins. If you haven’t been there before, you’ll likely be there soon: walking into a professional event full of people you don’t know with jobs that you dream of having. How do you get their business card? How do you start the conversation? How do you talk […]
Posted: February 9, 2015, 2:27 p.m. by Annslee Wilson. In November, Pizza Hut launched its first big rebrand of its 56-year existence. After two years of a steady decline in sales, Pizza Hut decided something needed to change . . . and fast. The Flavor of Now rebrand focuses on bold new flavors, healthier options […]
Posted: February 5, 2015, 7:40 p.m. by Katie Vette. “For your payment today, do you have your cellphone with you? Dial up your mom, tell her you love her.” Have you been happily surprised by the McDonald’s ads lately? So have I. Starting Feb. 2, McDonald’s employees began asking their customers to pay for their […]
Posted: February 5, 2015, 7:35 p.m. by Annslee Wilson. For many college graduates, graduation day marks the end of being known as “the intern.” These graduates rejoice and celebrate their recently accepted full-time titles and no longer have to worry whether their supervisors asked for regular or decaf coffee. In the competitive field of public […]
Posted: February 4, 2015, 8:05 p.m. by Connor Fox. On this day in 2005, the University of Alabama Board of Trustees established a center to help develop and recognize outstanding performance in the public relations profession and classroom. Its namesake? An honor to UA alumna and pioneer Betsy Plank. Now, 10 years later, The Plank […]
Posted: February 4, 2015, 2:45 p.m. by Kaitlin Goins. With Netflix, Hulu and soon-to-be HBO Go, purchasing cable seems ridiculous — even more so now that ABC and other networks allow you to stream their newest television episodes online for three weeks after they air. But when it comes to live events such as the […]
