Not So Short and Tweet

Published on December 18, 2017, at 1:47 p.m. by Parker Rocco. On September 26, 2017, Twitter announced that the social media platform will now allow users to compose longer tweets. In fact, the length of…

Kylie Jenner: Ambassador, Spokesperson, Promoter

Published on October 24, 2017, at 7:04 p.m. by Kirby Tifverman. Whether you choose to keep up with them or not, the Kardashian clan has dominated headlines for over a decade. They’re known for their…

Social Media Story Smackdown: Instagram vs. Snapchat

Published on October 17, 2017, at 1:29 p.m. by Brooke Bailey. In the battle between rapid-fire, photo- and video-sharing services, it can be difficult to know which platform is best for an organization: Instagram “stories”…

Taking Connection in the Right Direction

Published on July 23, 2017, at 8:09 p.m. by Jessica Banks. If you are like me, your parents used to harp on you to put your cellphone down in your teenage years. It is even…

Snaps for Snap Inc.

Published on September 29, 2016, at 12:49 p.m. By Lynn Brantley “Wait, let me Snapchat this.” This has become a common reaction when people are out and about, engaging in activities that they want their…

The White House’s Major Key to Success

Posted on March 11, 2016, at 2:45 p.m. by Morgan Martin. So what does our 44th president have in common with the somewhat out-of-date rapper DJ Khaled? One word: Snapchat. Snapchat has evolved significantly since 2011.…

Geo-TAG, You’re It

Posted on November 3, 2015, at 9:15 p.m. by Sally Immel. If a picture is worth a thousand words, what is the value of a Snapchat filter? Some marketing pros would say “priceless.” Snapchat has…

The Digital Evolution of Music Festivals

Posted on Oct. 8, 2015, at 1:30 p.m. by Hayley Kilgo. It’s been 46 years since the famed Woodstock Music and Arts Festival, yet people are still gathering today to enjoy music with one another.…

Oh, Snap!

Posted: Tuesday, September 15, 2:00 p.m. by Sadie Schwarm. All you need is trust. As soon as the Best Friends section of Snapchat disappeared, users didn’t know whom from their contacts to trust. This is…

Snapchat Makes the Final Four

Posted: April 3, 2015, 12:05 p.m. by Esther Workman. Snapchat is on the fast track to becoming the Kentucky basketball of social media, making slam dunks on and off the court. According to Adweek, Amazon…

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