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Going Global: PR Abroad

Going Global: PR Abroad

Posted on November 9, 2015, 3:11 p.m. by Taylor Shelnutt. Blame it on technology, exchange programs or the millennial generation’s itch for adventure — the world is getting smaller. In a 2014 study, 59 percent of Americans between the ages of 21 and 30 were willing to work abroad. Compare this to the roughly 35 […]

Millennials Aren’t Spooked by Halloween

Millennials Aren’t Spooked by Halloween

Posted on November 6, 2015, 7:33 p.m. by Madalyn Atherton. As summer ends and the fall season looms closer, you can sense a shift in the air that’s more than just the changing of the seasons. Candy, costumes and smoke machines are right around the corner, and our generation couldn’t be happier. Americans are expected to […]

PR Behind the Pet: Doug The Pug and Manny The Frenchie Tell All

PR Behind the Pet: Doug The Pug and Manny The Frenchie Tell All

Posted on Nov. 4, 2015, at 3 p.m. by Caroline Giddis. “Doug is very … lazy in the morning,” said Leslie Mosier. “Some mornings are crazy when we have a video or photo shoot. He’s just like a sack of potatoes so usually I’ll wake up, see him, take him out, and he’ll wanna go […]

Giving More Than a “Like”

Giving More Than a “Like”

Posted on Nov. 4, 2015 at 1:30 p.m. by Shelby Bonner. We’ve all been there, that awkward moment when you don’t “like” that someone had a bad day, but you want to support them. Facebook has come up with a solution for that, its newest feature — reactions. Reactions are a new element released by […]

Geo-TAG, You’re It

Geo-TAG, You’re It

Posted on November 3, 2015, at 9:15 p.m. by Sally Immel. If a picture is worth a thousand words, what is the value of a Snapchat filter? Some marketing pros would say “priceless.” Snapchat has created a whole new meaning to the word “selfie,” and now users can display their location with fun graphics called […]

Gluten-free: Way to Be?

Gluten-free: Way to Be?

Posted on November 2, 2015, at 5:40 p.m. by Kristen Ellis. In our society’s long-standing battle against seemingly harmless food groups, gluten is the new enemy. Celebrities such as Gwyneth Paltrow and Miley Cyrus swear by gluten-free dieting, and a walk down the grocery store aisle reveals everything from cookies to bread to even candy proudly stamped […]

Generation “Study Abroad”

Posted on Oct. 30, 2015, at 12 p.m. by Madalyn Atherton and Sally Immel. Mark Twain said, “Travel is fatal to prejudice, bigotry, and narrow-mindedness,” and millennials seem to be whole-heartedly embracing his ideal. There has been a 130 percent increase in study abroad participation in the last decade, and that trend shows no sign […]

Pump up Your Persuasion

Pump up Your Persuasion

Posted on Oct. 28, 2015 at 7 p.m. by Luke Thomas. PR and persuasion are two peas in a pod. And I just used it on you. Alliteration (the repeating of initial consonant sounds) is a rhetorical device. While that might trigger flashbacks of AP English class, learning about the 2,500 year old art of persuasion […]

Eat, Drink and be Merry: The New Workplace

Posted on October 27, 2015, at 7:45 p.m. by Hayley Kilgo and Tatum Roessler. It’s no surprise today that our generation has shifted from a traditional workplace culture to a more modern one. The normal 8-5 Monday through Friday work hours have been replaced with more flexible and shorter work hours. In addition, companies are […]

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