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Twitter Follows Facebook’s Ad Lead

Twitter Follows Facebook’s Ad Lead

Posted: April 15, 2014, 4:35 p.m. by Stefanie Dunlap. Twitter first introduced advertisements to its users in 2010, and until now, I have had no complaints. I personally have not been bothered by these less than frequent ads, and rarely do I see them on

Tesla Talks Back

Tesla Talks Back

Posted: March 31, 2014, 1:34 p.m. by Shannon Auvil. Elon Musk, the CEO of Tesla Motors, the luxury electric car manufacturer based in Palo Alto, Calif., has lots of say about the New Jersey legislature. On March 11, New Jersey’s motor vehicle commission voted to

A Brand Linking PR and Passion

A Brand Linking PR and Passion

Posted: March 19, 2014, 1:45 p.m. by Jonae Shaw. Recent University of Alabama graduate Alexandria Washington has created a name for herself, as well as a channel for other young public relations professionals. She is currently a contemporary specialist for Dillard’s Corporation, a voiceover talent

J.C. Penney’s Tweeting with Mittens — Dazzling or Daft?

J.C. Penney’s Tweeting with Mittens — Dazzling or Daft?

Posted: February 14, 2014, 3:17 p.m., by Dustin Winn, Guest Contributor. People are sometimes quick to criticize and with social media, it’s never been easier. During the Super Bowl, J.C. Penney took to Twitter to promote its Team USA mittens by misspelling tweets and then

Candy Hearts and Pink Corks

Candy Hearts and Pink Corks

Posted At: February 7, 2014 12:00 p.m. by Jonae Shaw It’s a week before Valentine’s Day and, as usual, everyone has begun to panic. If you are in a relationship, you’re trying to decide what to buy your partner, how much to spend, and if

The Grammy Revolution

The Grammy Revolution

Posted At: January 27, 2014 2:13 p.m. by Myreete Wolford We are in the midst of a revolution. A bold and beautiful, strong and loud revolution through Twitter. This isn’t about beliefs or religion. This isn’t an argument for or against gay marriage. This is about

How to Engage Millennials, From Ruzzle to QuizUp

How to Engage Millennials, From Ruzzle to QuizUp

Posted At: January 15, 2014 2:25 p.m. by Jacquie McMahon These days, it seems new phone applications appear and become popular in a matter of days. Anyone remember Ruzzle, the word game that essentially combined Boggle and Scrabble? Well, the newest craze is a game

Twitter Responses Matter

Twitter Responses Matter

Posted At: January 13, 2014 8:07 a.m. by Sarah de Jong How many times have you tweeted at a company and your tweet gets overlooked? Happens to me all the time. However, if I do get a response, retweet or favorite, it makes a large

Millennials: Redefining the Industry

Millennials: Redefining the Industry

Posted At: December 10, 2013 8:30 a.m. by Lexi Holdbrooks & Benjie Ladrillono.   Millennials. We are lazy and entitled. We either care too much or too little about consumers. And most importantly, we only care about ourselves. But are these perceptions accurate? Who are the

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