Published on April 17, 2019, at 10:05 p.m. by Gabby DiCarlo. It’s not easy to start a nonprofit and with low funding, sometimes public relations efforts are out of the question. Since donations are the number one source of funding for nonprofit organizations, specifically individual
Published on April 13, 2019, at 4:20 p.m. by Michaela McLean. According to the 2019 Global Digital suite of reports, more than 3.48 billion people around the world use social media. That is more than half of the world’s population! With more users online than
Published on April 9, 2019, at 4:25 p.m. by Emma Bannen. Some of the most common definitions of public relations include a reference to relationship building. Building and maintaining relationships between an organization and its publics is key to an organization’s success, thus making it
Published on April 8, 2019, at 7:27 p.m. by Olivia Lake. Public relations professionals regularly serve as advisers and give trusted guidance to business leaders. With new technological developments reshaping the communications landscape daily, there is a need to stay current on what is being
Published on February 12, 2019, at 9:25 a.m. by Emma Bannen. Organizations use social media platforms, like Twitter, to engage with their audiences every day. In feeds saturated with sponsored posts and advertisements, how do brands stand out to their consumers? While some opt to
Published on January 15, 2019, at 7:47 a.m. by Gillian Castro. Public relations … a profession that goes hand in hand with all lines of work, yet at the same time, creates a sense of confusion for those who rely on PR practitioners every day.
Published on December 4, 2018, at 6:08 p.m. by Alyssa Leach. Picture this: You are in charge of managing social media for a brand-new restaurant recently built in an exciting location. Crowds gather for the grand opening, and because of the nature of construction, bugs
Published on November 20, 2018, at 8:10 a.m. by Emily Hillhouse. Clickbait is everywhere — scroll through Twitter, Facebook or any news site, and take in how many headlines boast information one “will not believe” or conceal important details with the promise of answers in
Published on November 19, 2018, at 3:21 p.m. by Ali Carden. Social media is the source of so many different types of content, from news to trends to family updates. According to a Zephoria Digital Marketing blog, “4.75 billion pieces of content are shared daily”
Published on November 18, 2018, at 3:45 p.m. by Anna Jones. There are 2.34 billion worldwide social media users according to Statista. Although this number allows social media to impact many industries, according to Social Media Today, the food and restaurant industry is one of
