Skip links

Leadership Series: Robert French

Leadership Series: Robert French

Published At: November 4, 2013 2:30 p.m. by Susan Griffiths No public relations career is identical to another. Every PR professional follows a unique path to success, and in Auburn, Ala., there is a success story that must be told. With a multitude of awards

The Next Big Thing Is Doing PR Right

Posted At: November 4, 2013 2:15 p.m. by Kyle Borland. I closely follow the battle raging between Apple, Samsung and Google — I even get alerts to my phone. On the tablet and phone side of things, Apple has always had a significant lead but

#RocktheFirm: Texas Tower PR and Capstone Agency

#RocktheFirm: Texas Tower PR and Capstone Agency

Posted At: November 4, 2013 9:00 a.m. by Courtney Cox The job market for those pursuing a career in public relations can be very competitive. Experience in the field and an impressive portfolio are necessities for recent graduates searching for employment, as well as for

Give Thanks . . . For Black Friday

Posted At: October 31, 2013 10:20 a.m. by Sarah de Jong. Many shoppers are outraged that stores are trying to take away from the holiday. While it may increase sales, opening stores on a holiday is iffy on the PR side. The stores that open

Pinning for PR

Pinning for PR

Posted At: October 26, 2013 9:08 a.m. By Lexi Holdbrooks Social media has transformed the world we live in. Pinterest is one of the newest forms of social media that allows you to blog visually. A user can create numerous boards that are categorized and

The Voice of Civil Rights in the South

The Voice of Civil Rights in the South

Posted At: October 25, 2013 10:30 a.m. by Kyle Borland When people think of Alabama’s past, it’s the dark parts they remember the most: the violent actions of the Klu Klux Klan, the Stand in the Schoolhouse Door, police dogs and fire hoses used against

Ketchum: Breaking Through the Clutter

Ketchum: Breaking Through the Clutter

Posted At: October 24, 2013 8:50 a.m. by Benjamin Ladrillono the clutter In this new digital era, businesses surround us with media clutter. Everywhere we turn, another brand appears in front of us. From logos on shirts to promoted tweets, marketers are always trying to reach us.

Out on Wall Street

Posted At: October 22, 2013 8:04 a.m. by Kyle Borland Wall Street isn’t as cold as they’re made out to be. Through the Out for Undergrad organization, the financial sector is able to reach out to LGBTQ+ college students and foster a mutually beneficial relationship.

Yeah, Greenville, S.C., Is THAT Greenville

Yeah, Greenville, S.C., Is THAT Greenville

Posted At: October 18, 2013 10:37 a.m. by Sarah de Jong. Imagine a city of 60,000 that has been featured in O, the Oprah Magazine, Southern Living, Men’s Journal, Martha Stewart Living, Saveur, Travel + Leisure, The Boston Globe and dozens more. You wouldn’t think

Use Twitter to Soar

Posted At: October 16, 2013 1:55 p.m. by Karly Weigel. Creating lasting relationships on social media is beneficial for both the company and the customer. Some customers will tweet @SouthwestAir to say hello or check on an arrival gate. The small replies from Southwest make

Return to top of page