Posted: April 18, 2014, 4:42 p.m. by Stefanie Dunlap. Upon boarding my recent Southwest flight from William P. Hobby Airport in Houston to Birmingham-Shuttlesworth International Airport, I followed the usual, mundane airport routine. I took off my shoes and placed everything in one of those
Posted: April 18, 2014, 4:10 p.m. by Stefanie Dunlap. With companies beginning to incorporate different types of family dynamics into marketing and advertising, some may think that consumer bases are changing. Consumers are not always a white heterosexual couple with white children. Today, companies are
Posted: April 17, 2014, 10:55 a.m. by Devon Landman. A lot of people involved in the public relations field like to read, follow and post PR-related blogs to engage with other communicators. Being one of those PR-crazed people, I had been following Anthony Mora’s blogs
Posted: April 16, 2014, 1:33 p.m. by Shannon Auvil. MWW, a public relations firm headquartered in New York City, was recently named the Agency of Record for the Ethisphere Institute, an independent center of research that promotes best practices in corporate ethics. The Ethisphere Institute
Posted: April 15, 2014, 4:35 p.m. by Stefanie Dunlap. Twitter first introduced advertisements to its users in 2010, and until now, I have had no complaints. I personally have not been bothered by these less than frequent ads, and rarely do I see them on
Posted: April 11, 2014, 3:30 p.m. by Jonae Shaw. Building a well-known, efficient brand doesn’t just happen. A brand includes the name, design, logo, slogan, symbol or any other feature that identifies one product from another of its kind. When I think of a leading
Posted: April 9, 2014, 1:45 p.m. by Stefanie Dunlap. As the world becomes more and more tech-savvy, the amount of people who have access to the Internet has greatly increased, and in turn, almost everyone has the chance to contribute to the information found on
Posted: April 7, 2014, 2:06 p.m. by Jonae Shaw. There’s been a lot of talk about Taco Bell’s recent ad campaign to promote its new breakfast menu. However, people aren’t chatting about what you’d expect. Yes, Taco Bell launching a breakfast menu is buzzworthy, but
Posted: April 3, 2014, 1:08 p.m. by Devon Landman. If you haven’t heard of the new, unique workout called Pure Barre, chances are you will soon. Pure Barre uses an isometric-training workout on a ballet bar to perform exercises that focus on small movements
Posted: April 3, 2014, 10:11 a.m. by Myreete Wolford. Betsy Plank changed the way I understand the word “passion.” Betsy was a leader like no one you’ve ever heard of before. She once said, “I lived almost two career lifetimes in public relations, which is
