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That’s Showbiz Baby: Insider Advice for Succeeding in Entertainment PR

That’s Showbiz Baby: Insider Advice for Succeeding in Entertainment PR

Published on October 24, 2019, at 5:30 p.m. by Gabrielle Sirois. The entertainment industry is one of the most high-profile industries worldwide. Many people in public relations are drawn to the entertainment industry for a chance to combine their PR skills with another one of

PR and Marketing: What’s the Difference?

PR and Marketing: What’s the Difference?

Published on June 11, 2019, at 11:59 a.m. by Dasia Greer. Yes, public relations and marketing have similarities. No, they are not the same. One of the most common-known misconceptions in the workforce is that PR and marketing are identical. While most people outside of

Building the Legion Brand

Building the Legion Brand

Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being played in Birmingham, England. The city boasts two proud English Football League Championship clubs —

Profile: Dr. Veronica Clark-Holland

Profile: Dr. Veronica Clark-Holland

Published on April 17, 2019, at 10:08 p.m. by Dasia Greer. Professors are there to guide you, give you practical experience in your desired field, and ultimately equip you with skills you need for the workforce. Veronica Clark-Holland, Ed.D., an adjunct public relations instructor at

Low-Cost Solutions: Nonprofit PR

Low-Cost Solutions: Nonprofit PR

Published on April 17, 2019, at 10:05 p.m. by Gabby DiCarlo. It’s not easy to start a nonprofit and with low funding, sometimes public relations efforts are out of the question.  Since donations are the number one source of funding for nonprofit organizations, specifically individual

Inclusive Workspaces: The Expectations of Young PR Professionals

Inclusive Workspaces: The Expectations of Young PR Professionals

Published on February 11, 2019, at 4:15 p.m. by Gabby DiCarlo. Industries are feeling a generational shift as Generation Z enters the workforce. According to Pew Research Center, Generation Z, or Gen Z, encompasses any individual born after 1997. As one of the most socially

Harry Potter and the Goblet of Ethics

Harry Potter and the Goblet of Ethics

Published on December 4, 2018, at 11:35 a.m. by Emily Hillhouse. From the importance of fighting evil, to the value of friendship, to the idea that there’s a place for everyone in this world, J.K. Rowling teaches readers a myriad of lessons throughout the seven

We’ve Got Beef: Wendy’s Snarky Twitter

We’ve Got Beef: Wendy’s Snarky Twitter

Published on February 21, 2018, at 3:53 p.m. by Alyssa Comins. Wendy’s Twitter account has received rave reviews from most social media users and analysts. The brand roasts its competitors and followers, and people find it hilarious. In fact, when you search “Wendy’s Twitter” on

Cleared for Take-off: Social Media Lessons from the Airline Industry

Cleared for Take-off: Social Media Lessons from the Airline Industry

Published on February 9, 2018, at 11:05 a.m. by Halle Russo. If an airline makes news headlines, chances are high that a crisis looms in the distance like dark clouds at 35,000 feet. In the past year, a passenger was forced off of an airplane, a

Aly Raisman Gives USA Gymnastics a Lesson in Crisis Communication

Aly Raisman Gives USA Gymnastics a Lesson in Crisis Communication

Published on February 2, 2018, at 3:20 p.m. by Greta Banks. You have probably heard of Larry Nassar, the former USA Gymnastics and Michigan State University doctor who was recently sentenced to up to 175 years in prison for sexual assault . It would be hard

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