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Lindsey Carnett: The Original “Marketing Maven”

Lindsey Carnett: The Original “Marketing Maven”

Published on Nov. 15 at 1:55 p.m.by Abby Walsh. Lindsey Carnett, CEO and president of Marketing Maven, brings more than public relations industry knowledge to the table. This woman entrepreneur started her journey from her guest bedroom in 2009, which has now become a nationally ranked PR agency. With offices in

A Year of Work for One Event: Communication Practitioners and Annual Festivals

A Year of Work for One Event: Communication Practitioners and Annual Festivals

Published on Nov. 14 at 4:15 p.m.by Annabelle Blomeley. Across the United States, there are more than 800 music festivals, 8,000 art festivals, 1,800 film festivals, 7,000 food festivals and thousands of other festivals outside of the mentioned categories. With special events and festivals dating back millennia, it’s no wonder why they

Study Abroad with PR

Study Abroad with PR

Published on Nov. 10, 2022, at 12:17 a.m. by Jamie Zimmerman. According to the Institute of International Education, “The overall number of [U.S.] students studying abroad for credit … more than doubled” from 2001 to 2016. Remarkably, this number continues to grow despite the travel disruption caused

PR Portfolio Best Practices and Establishing Your Brand

PR Portfolio Best Practices and Establishing Your Brand

Published on Nov. 3, 2022, at 12:42 p.m.by Lauren Barnes. In the job-seeking process, networking and résumés are important to show what a job applicant has done and who they know, but ultimately, potential employers want to know if the applicant can do what they’re

Blast from the Past: 15 Years of Platform and Counting

Blast from the Past: 15 Years of Platform and Counting

Published on Oct. 31 at 7:27 p.m. by Lauren Barnes. The final, and at times most crucial, step in a public relations campaign is evaluation — the part where PR practitioners can measure success. Outside of public relations, journaling and self-reflection are often recommended as important

How TikTok Is Being Used Strategically in PR

How TikTok Is Being Used Strategically in PR

Published on Oct. 26, 2022, at 5:19 p.m. by Kelsey Nayman. If you heard the phrase “tik tok” in 2009, chances are you would probably think of American singer-songwriter Kesha’s hit “TiK ToK.” Today, it’s more likely that your mind would go to the app of the

The Many Hats of the Communication Practitioner in Nonprofit Museums

The Many Hats of the Communication Practitioner in Nonprofit Museums

Published on Oct. 20, 2022, at 12:56 p.m.by Annabelle Blomeley. At McWane Science Center, kids ride a bike balanced on one piece of rope a dozen feet in the air, laughing and marveling at the wonders of physics that keep them suspended. Less than two hours north

How PR Was Affected During the Pandemic

How PR Was Affected During the Pandemic

Published on Oct. 19, 2022, at 2:55 p.m. by Kelsey Nayman. It goes without saying that every business and industry was impacted by the COVID-19 pandemic in some way or another. The public relations industry definitely took a hit, yet this was also a pivotal moment for

We Need to Talk About Monkeypox

We Need to Talk About Monkeypox

Published on Oct. 13, 2022, at 10:00 a.m.by Abby Walsh. On May 18, 2022, a team of doctors from Massachusetts General Hospital announced the first case of monkeypox in the United States. Hearing about another novel illness caused panic to permeate throughout the general public. Who

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