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Katie Gatti Tassin: Leading the Way to a Financially Literate Future

Katie Gatti Tassin: Leading the Way to a Financially Literate Future

Published on March 12, 2023, at 9:56 a.m. by Kate Amberson. The University of Alabama and Platform Magazine alumna Katie Gatti Tassin is strikingly different from the average public relations practitioner, financial consultant or advisor. Tassin created “Money with Katie,” a blog, podcast and social

Let’s Talk About Starbucks Oleato

Let’s Talk About Starbucks Oleato

Published on March 8, 2023, at 4:20 p.m. by Alaina McDuffie. Starbucks has been known to tinker with its menu, but its newest experimental coffee line is leaving many coffee fans scratching their heads. Known as Oleato, the new beverage line combines Starbucks’ arabica coffee with one very puzzling ingredient: Partanna

“Decoding” Social Media

“Decoding” Social Media

  Published on March 7, 2023, at 11:17 a.m.by Jenna Richardson. The internet has its own lingo. Between internet slang, jokes, memes and viral content, users have created an intricate and confusing web of information. If you grew up with it, this internet lingo is

Does Your Company Really Need a TikTok?

Does Your Company Really Need a TikTok?

Published on March 3, 2023, at 9:25 a.m.by Jenna Richardson. Since its official launch in 2018, TikTok has taken over the world. The social media app, which started as a platform for dancing and lip-synching, has now been the most downloaded app worldwide for the past two years. Currently,

Avoiding the Perils of Performative Diversity

Avoiding the Perils of Performative Diversity

Published on February 28, 2023, at 6:20 p.m. by Alaina McDuffie. Performative diversity is a term that has gained traction in the field of public relations in recent years, particularly in response to the growing push for greater representation and inclusion in various industries. In the

Rihanna Is a PR Genius

Rihanna Is a PR Genius

Published on February 28, 2023, at 9:07 a.m. by Helen Carson. Arguably one of the most popular Sundays of the year, the 2023 Super Bowl took place during a Rihanna concert on Feb. 12. Always a highly anticipated halftime show, this year’s event was just

The Power of Community in Public Relations

The Power of Community in Public Relations

Published on February 26, 2023, at 1:57 p.m.by Hailey Castillo. Coca-Cola, McDonald’s, Disney. From the red soda cans to yellow arches and mouse ears, each of these brands is recognizable, whether that be from popularity or profit. However, one thing they all have in common is giving

Actions Speak Louder than Words: The NFL Continues to Fail Colin Kaepernick

Actions Speak Louder than Words: The NFL Continues to Fail Colin Kaepernick

Published on February 24, 2023, at 11:05 a.m.by Olivia Esquivel. In recent years, the NFL has been faced with numerous public relations crises. During the 2022-2023 season, it had to respond to serious injuries like Tua Tagovailoa’s concussions and Damar Hamlin’s on-field cardiac arrest. The NFL has received praise for

The Mirror Is Canceled

The Mirror Is Canceled

Published on February 21, 2023, at 12:04 p.m. by Helen Carson. Body image is not a new topic. Studies from the National Organization of Women show that, by the age of 13, 53% of girls report being unhappy with their bodies. Even worse, this number

Nepo Babies Show the Value of Good PR Teams

Nepo Babies Show the Value of Good PR Teams

Published on February 21, 2023, at 9:50 a.m. by Emilia Ciezadlo and Olivia Esquivel. Nepotism in Hollywood, or any type of business, is nothing new. We often see celebrities get roles, opportunities and even awards due to their lineage. Being born into a family with

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