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The Rerelease Revolution

Posted At: April 17, 2012 9:00 PM by Katie Kallam The rerelease of classic films in 3D is a growing trend in Hollywood. In the year 2012, four movies will be released in 3D, and not just by Disney. Beauty and the Beast, Star Wars

Making a Worthy Investment: Interpersonal Relationships in PR

Posted At: April 15, 2012 12:45 PM by Margaret Bishop A quick hello on the elevator, a short tweet, a brief phone conversation: these are all everyday interactions that we have with colleagues, friends and clients. It is always a strength to be friendly and

Nonprofit’s True Profit

Posted At: April 13, 2012 10:00 AM by Rachel Childers For many budding PR pros the thought of nonprofit communications is frightening. They hear the word “nonprofit” and think of hot, crowded offices with barely enough money to buy toner, or they think about changing

Remembering Tragedy

Posted At: April 12, 2012 3:15 PM by Katie Kallam. City leaders face a distinct public relations challenge following community tragedies. They must acknowledge and honor the tragedy that has occurred while remaining relevant to national media, even years after the event. But just what

Prevent a Dent in Your Event

Posted At: April 12, 2012 3:15 PM by Brian Haight Planning and hosting an event can be the most stressful part of a PR professional’s job. These occasions can either be a breeze or so chaotic that it makes you want to pull your hair

Instant Ancient History

Posted At: April 11, 2012 2:30 PM by Anna Ellis Rather than consistently reporting stories with elements of newsworthiness, such as relevance, timeliness and prominence, the 24-hour news cycle is infamous for reporting on trendy topics and sensationalism. This biased agenda setting creates unnecessary drama

#Revolution

Posted At: April 9, 2012 1:30 PM by Brian Haight In future political upheavals, social media platforms could potentially play a key role. Social platforms will not cause any future revolutions; however, they will help protestors and revolutionaries increase awareness, organize events and create a

Hunger Games Isn’t Hungry for PR

Posted At: April 8, 2012 9:30 AM by Katie Brazeal The book was a bit bent and torn, proving that it had been well loved while being read. So, what the heck? I decided to give it a shot. With that decision, my Hunger Games

Confidence and Empathy: Two Treasures of a PR Personality

Posted At: April 4, 2012 2:00 PM by Margaret Bishop Though the best PR professionals have a plethora of strong qualities, these two are clearly distinct. Sharpening your confidence and empathy skills can help you to be a PR practitioner who truly shines.

Skittles' Catch 22

When you Google Skittles, you may expect to see the iconic red bag full of the bright, fruit-flavored candy to show up or maybe the newest slogan “Experience the Rainbow”. Instead, if you Google Skittles today, you will most likely see headlines of death and

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