Posted: November 16, 2012 at 9:30 A.M. by Grace Roberts and Christina Steward In spring 2012, former NBA superstar Shaquille O’Neal came to The University of Alabama to work alongside students in creating a PSA supporting the LessThanUThink campaign.
Posted: November 15, 2012 at 5:13 P.M. by Shelby Calambokidis PR firms should understand the importance of diversifying the client base, as well as recognizing the opportunity that lies in reaching out to international companies and governments.
Posted: November 15, 2012 at 2:25 P.M. by Jessica Colburn. Storytelling doesn’t involve simply telling a story — it helps you feel the story. And, according to Bragg, one of the most important parts is giving your story a heart.
Posted: November 14, 2012 at 6:00 P.M. by Becca Bryant What first comes to mind when you hear the words “Eat Fresh”? Subway! Subway has made a name for itself in more ways than one. Reaching more than 16 million “likes” on Facebook and 733,000
Posted At: November 14, 2012 2:40 P.M. by Sam Nathews Time and time again, top-tier PR practitioners have lauded Carnegie’s book as a must-read for those of us in the industry — some even going as far as dubbing it “The PR Bible.” As I’ve
Posted: November 12, 2012 at 1:56 P.M. by Grace Roberts. While not as prevalent as it once was, a thank-you note can help you make a lasting impression in a world full of constant networking.
Posted: November 7, 2012 at 2:50 P.M. by Memorie Bailey So, how do we avoid getting our résumé canned?
Posted: November 5, 2012 at 1:30 P.M. by Shelby Calambokidis. This year’s election has not only been an example of the importance of defining yourself, but also of defining your opposition.
Posted: November 2, 2012 at 12:00 P.M. by Jessica Colburn Did you ever dream of being an astronaut when you were a child? For many of us, this dream did not become a reality. Whether you discovered your love for space was not paralleled with
Posted At: November 1, 2012 9:30 A.M. by Nicole Hohman As graduation looms, you may be thinking, “Where do I go from here?” Your résumé is refined, and you’ve completed all necessary classes. What now?
