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Successful PR in the Music Industry (Taylor’s Version)

Successful PR in the Music Industry (Taylor’s Version)

Published on April 7, 2021 at 4:23 p.m.  by Lawson Colgate. “There is nothing I do better than revenge” is more than a simple line from Taylor Swift’s 2010 album, “Speak Now.” Although “Better Than Revenge” was written in terms of a romantic relationship, these words speak

SOCIAL MEDIA: Who Rules the World

SOCIAL MEDIA: Who Rules the World

Published on April 5, 2021 at 6:46 p.m.  by Taylor Tobin. For many of us, the first thing we do each morning when we wake is check our phones. I don’t know about you, but before checking my emails or text messages, I like to see

Best Song Penne: Barilla Launches Playlist Timers

Best Song Penne: Barilla Launches Playlist Timers

Published on April 5, 2021 at 5:45 p.m.  by Bella Valentini. For many people, cooking is a form of relaxation, allowing them to wind down at the end of a long work day. However, as the COVID-19 pandemic forced restaurants to shut their doors indefinitely last

Diversity, Equity and Inclusion: Three Emergent Teams in the NFL

Diversity, Equity and Inclusion: Three Emergent Teams in the NFL

Published on April 1, 2021, at 10:52 a.m. by Kris Scott. Ethnicity. Gender. Religion. Sexuality. Several ways the United States is championing multiculturalism. Since its establishment in 1920, the National Football League has become symbolic of American culture. With an average viewership of 14.9 million people per game, a predicted revenue of $25 billion by

FIT PRSSA and Beyond: Where Are They Now?

FIT PRSSA and Beyond: Where Are They Now?

Published on March 31, 2021, at 5:15 p.m.   by Bella Valentini. The Fashion Institute of Technology has consistently been named one of the top five fashion schools in the country. While heralded as a fashion school, the Fashion Institute of Technology also offers various opportunities for business students

The Effect of TV Shows on Fashion Trends

The Effect of TV Shows on Fashion Trends

Published on March 30, 2021, at 7:25 p.m.  by Mikaela Weis. We all have our favorite TV shows. But just how much influence do these shows have over us? We may follow our favorite actors and actresses from them or keep up with when the next

Starbucks: The PR Tactics in Inclusivity

Starbucks: The PR Tactics in Inclusivity

Published on March 26, 2021, at 5:19 p.m.  by Rachel Fuller. Inclusivity is a buzz word that has become a staple in effective public relations practices. It isn’t just about including the most people possible, but rather making those publics feel valued and understood. One company

PR & Social Media: Branding Masterminds

PR & Social Media: Branding Masterminds

Published on March 24, 2021, at 6:20 p.m.  by Olivia Cooley. When it comes to successful social media campaigns, the planning that occurs behind the scenes goes unnoticed most of the time. The hours and details put into strategizing many campaigns are a different world in

Student-Run Agencies: Changing the Industry

Student-Run Agencies: Changing the Industry

Published on March 25, 2021, at 12:34 p.m.  by Mikaela Weis. As a college student, the stress of trying to find summer internships or jobs can be overwhelming. Experience is everything for entry-level positions, and the competition for internships can be brutal. While college students are

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