Published on October 7, 2021, at 6:25 p.m.by Evvy Lusco. Since the launch of Instagram in 2010, users have shared photos, videos and stories to their accounts on the platform. Similarly, large corporations have utilized Instagram as a public relations tactic to promote products and engage with
Published on October 6, 2021 at 8:03 p.m. by Ashley Cunigan COVID-19, presidential debates and racial injustice — all three are important topics that shaped 2020. But how do industry leaders continue the conversation to bring about positive change related to these issues? Professionals in
Published on October 6, 2021, at 7:47 p.m. by Evvy Lusco. When the pharmaceutical company Pfizer comes to mind, many people immediately associate it with COVID-19 and the vaccine it developed. However, the company’s recent rebrand aimed to rid itself of the outdated pill-shaped logo design
Published on October 5, 2021, at 5:50 p.m. by Ashley Cunigan. Most of us have all played the swimming pool game — yet the new Marco Polo is a different form of phone tag. The social media platform took off in 2014 and has slowly built
Published on October 4, 2021, at 5:20 p.m. by Lady Reynolds. Undergraduate students who choose public relations as their academic and career focus often have the same question: What steps should I be taking to get involved in the PR industry now? Crafted below is
Published on September 30, 2021, at 2:38 p.m. by Tory Elliott. A crisis can happen anywhere, to anyone. That is why crisis plans are a must-have for any company. According to PRNews, 62% of companies have crisis communication plans, but they might not be up to date.
Published on September 29, 2021 at 4:41 p.m. by Gabrielle Jolly. The Rocket City soared to great heights after receiving third place in the 2021 U.S. News & World Report’s Best Places to Live. Over the past decade, Huntsville, Alabama, experienced an astounding period of growth
Published on September 29, 2021, at 10:26 a.m. by Mallory Westry. If you’re an avid TikTok user, odds are you’ve heard of the name Addison Rae. Owning the third-most-followed TikTok account, Addison Rae is widely recognized as a multifaceted social media personality, with over 84 million TikTok followers and
Published on September 27, 2021, at 7:00 p.m. by Amelia McGowan. Over the past several years, podcasts have exploded as a new source of media content. In fact, during the first half of 2020 alone, 383,678 new podcasts were launched — that’s more than the number of
Published on September 20, 2021, at 9:00 p.m.by Alyssa Thomas. “Hey y’all, I just wanted to show y’all my outfit of the day for philanthropy day two. My shirt is from Panhellenic, my skirt is from the Pants Store, my shoes are Steve Madden, and my jewelry
