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Enough Is Enough, JCP

Posted At: April 19, 2013 2:00 p.m. by Lindsey Green Earlier this month, JCPenney fired CEO Ron Johnson after 17 months of a major rebranding attempt. Critics have been quick to criticize the former Apple executive, labeling the move and the CEO as failures almost as soon as the

Lending a Hand to Local Talent: W.C. Handy Music Festival

Posted At: April 17, 2013 2:12 P.M. by Claudia Calhoun As the semester comes to an end and the Alabama heat begins rolling in, I start counting down the days until my favorite event of the summer: W.C. Handy Music Festival. My childhood was spent in

The PR Phenomenon of Film Tourism

The PR Phenomenon of Film Tourism

Posted At: April 15, 2013 4:30 P.M. by Casey B. Rogers and Lindsey Green The motion picture and film sector has become a multi-billion-dollar industry since its beginning in the United States and other countries around the world. Because cinema reaches so many people, from a

Graduation Anxiety

Posted At: April 15, 2013 2:30 P.M. by Katie Sanders “So what are you going to do after college?” This question plagues every college student from his junior year on. Curiosity from others can spark career aspirations, a well-thought-out plan or sometimes panic in the

Protecting the Protectors: Northrop Grumman Communications

Posted At: April 12, 2013 9:30 P.M. by Claudia Calhoun It is apparent in speaking with Sudi Bruni, Matt McQueen and Jim Hart that they have a passion for their work, but why? “The most satisfying part of my job [at Northrop Grumman] is that

AT&T Has My ATTention

Posted At: April 12, 2013 11:30 A.M. by Taylor Hodgkinson Since AT&T is an international telecommunication provider and one of the largest in the world, it seems appropriate, from a future PR practitioner’s point of view, that AT&T has my undivided ATTention when it comes to

Success in Simplicity

Posted At: April 8, 2013 1:48 P.M. by Gillian Richard Drawing attention to your company doesn’t have to be expensive. In fact, some of the more memorable campaigns are cost-effective and easy to implement. These tactics are useful, effective and most importantly, fun. While the

Saturday Night Live’s “Sneaker Uppers”

Posted At: April 3, 2013 6:15 P.M. by Kaitlyn Honnold Saturday Night Live has long been an outlet for upcoming talent to brush shoulders with some of the funniest and most prominent actors of the time. But, all too often, I’ve seen SNL appearances by celebrities interrupt the

PRactical PRanks

Posted At: April 1, 2013 2:25 P.M. by Taylor Hodgkinson The day when devilish deeds are expected, anticipated and awaited is upon us. People often plot April Fool’s Day pranks to pull on their dearest friends and family without stopping to consider if harmless jokes

The Streets of Savannah

Posted At: March 25, 2013 1:25 P.M. by Taylor Hodgkinson On Saturday, March 16, our festively decked-in-green group made its way for the trolley to take us from Tybee Island, Ga., to Savannah’s highly anticipated 189th St. Patrick’s parade. Leading us was Savannah native and

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