Published on Sept. 29, 2017 at 5:12 p.m. by Mallory McDonald & Hope Todd. What Did She Just Do? A Look at Taylor Swift’s Promotion Strategies In the music industry, certain singers fade away after one single, while others become trailblazers setting the tone for
Published on September 27, 2017, at 3:31 p.m. by Hyland Stockton. It is hurricane season. Several states have been affected, and it looks like one is headed to your area. In addition to this fear, evacuees are coming to your hometown. You know you want
Published on September 27, 2017, at 7:35 p.m. by Hope Runyan. Within the past 10 years, we’ve seen a change in how companies operate. Across the globe, they have made the shift to a more environmentally sustainable way of working. Why? In today’s market, consumers
Published on August 8, 2017, at 12:15 p.m. by Katie McKinzey As a public relations intern this summer, I have been introduced to the “real life” 8-to-5 workday and then some. After a long day’s work, I am usually pretty worn out. My routine of
Published on June 13, 2017, at 8:43 a.m. by Julia Cione. Harry Styles, musical artist, announced his solo career with the release of his first single “Sign of the Times” in April 2017. Coming from the “X-Factor” formed band One Direction that became the biggest
Published on April 6, 2017, at 6:47 p.m. by Julia Cione. Almost every time I watch movies with some of my PR friends, we blurt out “product placement” when we see specific brands on screen. It makes us laugh because we know there was a team
Published on April 3, 2017, at 8:17 a.m. by Julia Cione. Everything is bigger in Texas, including the opportunities. Whether it’s the portion sizes of food or its booming economy, Texas lives large in all areas of life — including the public relations industry. According
Published on February 16, 2016, at 5:30 p.m. by Tristen Gell. Public relations professionals and the American public have always had a strained relationship. The public has generally been skeptical of PR professionals. To the public, PR professionals are the people who spin and lie
Published on February 13, 2017 at 8:54 a.m. by Kennedy Studdard. During the fall semester, I saw the highs and the lows of what it truly means to be a public relations student immersed in her undergraduate field. From extracurricular organizations and classes to interning
Published on February 10, 2017, at 4:55 p.m. by Meredith Folsom. “My parents and I went to brunch after church one Sunday afternoon, and my mom suggested that I try PR because I like writing and public speaking,” said Katie Gatti, firm director of Capstone
