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The Bubbling Debate Over Coca-Cola and Obesity

Posted At: February 15, 2013 5:00 P.M. by Kaitlyn Honnold In early January the makers of carbonated nostalgia, Coca-Cola Company, launched the “Coming Together” and “Be Ok” ads to tackle one of our nation’s biggest issues — obesity (no pun intended). However, there is more to

Winning National Championships Wins You More Than Trophies

Posted At: January 24, 2013 1:38 P.M. by Caroline Murray As the Alabama Crimson Tide won its 15th football national championship, CNN sent me a push notification announcing the results. As I read the notification with glee, hundreds of thousands of others (many of whom had probably never

A PR View of Saying “I Do”

Posted At: May 3, 2012 2:30 PM by Kera Cottingham I found myself not only graduating with a public relations degree, but also engaged. Yes, I have a diamond and all, but I also have a soon-to-be marketing grad as a fiancé. With that said,

Thoughts on Mixing Marketing with PR

Posted At: April 12, 2007 10:49 AM by Craig Langley Anthony D’Angelo, director of global marketing communications for Carrier Corporation’s Transicold Division in Syracuse, N.Y., said, “Public relations is a profession in adolescence. It has so many different aspects that it’s hard to understand if

Social Media Marketing Overload

I log onto my Facebook account. Another fan page request, this time for a cosmetic product I don’t even use. And even if I did use it, why on Earth would I feel the need to let everyone else on Facebook know that I am

What Not to Wear

Possibly the hardest part of the transition from the classroom to the field is the dress code. College life is full of sweatpants, tee shirts and UGG boots. Unfortunately none of these things are appropriate in the working world. Knowing what to wear and when

Marketing God

My grandmother takes the Great Commission to heart and even though she is ninety years old, she asks everyone who comes to her house one question, “If you died tonight, where would you be going and how do you know?” Evangelism. It is a fundamental

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