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Skeletons in the Closet: Avoiding Te’o and Armstrong’s Mistakes

Posted At: February 27, 2013 9:02 P.M. by Grayson Martin The age-old adage, “if you tell the truth, you don’t have to remember anything,” has never been more true than it is now with the multiple cases of deceit leading to image meltdowns. We are

Public Affairs: Connecting Government to its People

Posted At: February 25, 2013 9:42 P.M. by Martina Kaiwi Did you ever dream of working for the government as a child? This is not the case for many of America’s youth. We dream of becoming actors, athletes and artists – a life catered to fame

The Hackers Have It Their Way

Posted At: February 25, 2013 3:02 P.M. by Haley Clemons It makes a difference. The little blue check mark placed securely next to the organization’s name on Twitter adds both validity and credibility to the account owner’s words. In 140 characters or less, a company

Out-of-the-Park PR

Out-of-the-Park PR

Posted At: February 20, 2013 2:42 P.M. by Jessica Ruffin The smell of freshly mown grass fills your nose, mixing with the thud of shoulder pads colliding against one another. The sound of Air Jordans squeaking on the waxed floor becomes muffled by the growing noise

Work Hard, Play Hard?

Work Hard, Play Hard?

Posted At: February 20, 2013 1:55 P.M. by Caroline Murray Yesterday, my boss called me into her office and we watched this. One of my current jobs is working as a marketing assistant at an accounting firm. The firm is in the process of transitioning

Even the Brain Needs a Little PR

Even the Brain Needs a Little PR

Posted At: February 15, 2013 5:05 P.M. by Kaitlyn Honnold Since the 1850s and the Barnum and Bailey Circus, public relations has become an increasingly important tool for businesses around the world. Dr. Shannon Bowen, associate professor of public relations at the University of South Carolina,

The Bubbling Debate Over Coca-Cola and Obesity

Posted At: February 15, 2013 5:00 P.M. by Kaitlyn Honnold In early January the makers of carbonated nostalgia, Coca-Cola Company, launched the “Coming Together” and “Be Ok” ads to tackle one of our nation’s biggest issues — obesity (no pun intended). However, there is more to

Winning National Championships Wins You More Than Trophies

Posted At: January 24, 2013 1:38 P.M. by Caroline Murray As the Alabama Crimson Tide won its 15th football national championship, CNN sent me a push notification announcing the results. As I read the notification with glee, hundreds of thousands of others (many of whom had probably never

A PR View of Saying “I Do”

Posted At: May 3, 2012 2:30 PM by Kera Cottingham I found myself not only graduating with a public relations degree, but also engaged. Yes, I have a diamond and all, but I also have a soon-to-be marketing grad as a fiancé. With that said,

Thoughts on Mixing Marketing with PR

Posted At: April 12, 2007 10:49 AM by Craig Langley Anthony D’Angelo, director of global marketing communications for Carrier Corporation’s Transicold Division in Syracuse, N.Y., said, “Public relations is a profession in adolescence. It has so many different aspects that it’s hard to understand if

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