Published on February 8, 2024, 11:58 a.m.by CamiLee Downey You have been living under a rock if you have not heard of Kendall Jenner’s company 818 Tequila. Since the brand’s launch in 2020, 818 has won 43 blind tasting awards at 13 international spirits competitions. The reality TV star/supermodel has had a whirlwind of media attention on […]
Published on January 9, 2020, at 9:10 a.m. by Louise Margeson and Kennedy Schwefler. In the pilot episode of “The Podium,” Louise Margeson and Kennedy Schwefler speak about the Enneagram, a personality test that types people based on their perceptions of the world and how they deal with conflict. They pair all nine types with […]
Published on May 7, 2024, 3:56 p.m.by Stephanie Smith and Meg Fullen. Podcasts have surged in popularity over the past few years, with more than 460 million listeners worldwide. With podcasts emerging from established public relations groups like PRSSA and PRWeek, they provide practitioners with an effective way to tell a story. Through storytelling, podcasts help to grow and […]
Published on May 7, 2024 at 2:05 p.m. by Halston Seton. As storytelling becomes a leading public relations strategy, it is important to remember how to tell a story most effectively. A common misconception about storytelling is that it involves a long conversation with one person listening while the other talks for minutes on end. […]
Published on May 7, 2024 at 2:04 p.m. by Halston Seton. Many professionals within the public relations industry are familiar with Golin, the ever-advancing, award-winning agency headquartered in Chicago; and if you are a professional in the industry who is not familiar with it, you should be. Since 1956, Golin has “helped to create change […]
Published on May 1, 2024, 2:36 p.m. by Anne Smith. While there are many well-known names in the public relations world, the name Ron Culp is one that stands out amongst others. Culp has accomplished much in the PR industry and continues to inspire those around him as well. Culp, a graduate from Indiana State University with […]
Published on May 1, 2024, 2:35 p.m. by Malia Elliott and Jackson Olmstead. Across the United States and more so in the Southeast, bills have been proposed and/or passed through state legislatures in places like Arizona, Mississippi, Alabama, Florida and Texas, targeting diversity, equity and inclusion at state colleges and universities. While these instances of […]
Published on April 30, 2024, 1:42 p.m. by CamiLee Downey. Landing the first job after college graduation is a daunting task. The communication industry is broad with roles spanning sectors such as government, sports, fashion, news media, entertainment and health care. With a growing industry on the horizon, communication graduates have to be knowledgeable about the industry and […]
Published on April 30, 2024, 1:36 p.m. by CamiLee Downey. As March Madness comes to a close, one name in women’s college basketball that has been talked about above all others is Caitlin Clark. With her record-breaking season, she has been the topic of many conversations during this year’s tournament. Throughout her college career, Clark has come to […]
Published on April 23, 2024, at 1:00 p.m.by Meg Fullen. Coachella, the iconic music and arts festival held annually in California, has become more than just a gathering for music enthusiasts. Over the past years, Coachella has employed strategic public relations strategies to cultivate a unique brand image and attract different demographics from around the world. Through a combination […]
Published on April 17, 2024, 5:12 p.m. by Alexis Anderson. Thought leadership can be a crucial aspect of a brand. What is thought leadership, and why is it important to public relations? Thought leadership can be defined as “a leadership style in which the employees, team members or followers are influenced/guided by individuals or firms that are […]
Published on April 17, 2024, 5:10 p.m. by Stephanie Smith. Working for international public relations involves the practice of PR across international boundaries and cultures, while multiculturalism pertains to various cultural or ethnic groups within a society. Both are important and necessary in the PR world. Ana Skelton, a Spanish for business senior instructor at The […]
