PR: The Experience
When I chose public relations as my college major, I honestly didn’t know what it meant. I’ve always enjoyed writing and knew communication was the field for me, but I
What’s your social media poison?
As college students, we throw around the word “addiction” when we’re referring to our BlackBerrys, iPhones, iPods, Facebook and Twitter pages, YouTube and other media; we’re social media “junkies,” and
Tiger Silenced, Nike Tees Off
Nike released an advertisement with Tiger Woods that continues to receive a lot of hype. In the ad, Tiger’s late father speaks to him on current issues that erupted in
Connect with QVC
If I’m bored with nothing to do, I will more than likely turn on my favorite home-shopping network, QVC. If I bought an item every time I watched QVC, I
Up-to-date in PR? There’s an App for that (or several)
Apple dominates the Smartphone market today because of its 100,000 plus applications, but other Smartphones are catching up. With all the available apps, why not take advantage of the great
Student-Run PR Firms Can Benefit Everyone Involved
As students prepare for their transition into the workforce, they are expected to have experience in developing campaigns for clients whether in the classroom or in the field. One thing’s
iPad: Game-changer?
Whether you’re a die-hard Apple fan or a PC-loving naysayer, chances are you’ve heard about the iPad by now. Apple’s latest gadget hit stores April 3, with droves of early-adopters
The Art of Tooting Your Own Horn
As a soon-to-be college graduate, I am excited and ready to begin my career in public relations. However, I have several uncertainties and questions about my future field. The most
Post-Bailout GM
I was recently assigned a case study for one of my public relations classes. We were grouped together and assigned a client by luck of the draw, and we could
Failure to Tweet: The Bieber Effect
Celebs should worry about what they tweet, but what about what they don’t tweet? Are they liable for this as well? We know about the benefits of social media, but