Post-Bailout GM
I was recently assigned a case study for one of my public relations classes. We were grouped together and assigned a client by luck of the draw, and we could
Failure to Tweet: The Bieber Effect
Celebs should worry about what they tweet, but what about what they don’t tweet? Are they liable for this as well? We know about the benefits of social media, but
News from the computer? Yeah right!
“Imagine if you will, sitting down with your morning coffee and turning on your home computer to read the day’s newspaper…” Wow, was this concept really so far-fetched? After viewing
Mastering Crisis Management – On and Off the Course
We all love to get caught up in Hollywood drama. Even if we don’t actually purchase a tabloid, we’re all guilty of glancing at them while waiting in the supermarket
I follow, you follow, we all follow … but are PR pros really interested in networking with students?
With competition so high in the public relations field, it is only natural for PR pros to compete for clients and to develop their own personal brands via social networking
Type Safely While Tweeting
As I sit down at my computer after a full day of long, stressful classes, one of the first things I do is check my Twitter account to see what
Spring Break in PCB: Family Friendly or College Crazy?
Panama City Beach, Fla., has been a popular spring break hot spot for the past 25 years. Several thousand people party in PCB every year from all over the country.
And the Academy Award for Best PSA goes to…
If there were an Oscar for PSAs, I’ve found my pick for 2010. Over the past few years, I’ve seen scores of PSAs that cram enough gore for a Tarantino
“My Stupid Mouth:” apologies are better in 140 characters or less
We all love a great Perez-Hilton-infused celebrity scandal, and who has drawn more fire recently than John Mayer? Mayer’s extremely relaxed and a little bit too revealing Playboy article sparked
Did he just say the s-word?
If you follow Jonathan Cheban or Simon Huck on Twitter, you’re no stranger to the new E! reality show “The SPINdustry,” which takes viewers behind the scenes of NYC firm Command PR.