
Mission to Message: PR Best Practices For Political Nonprofits
Published on October 31, 2023, 2:28 p.m.by Carsyn Smiling. It’s possible you’ve heard of American Red Cross and Habitat for Humanity. These organizations have a notable similarity: They are 501©(3)

From Strategies to Singles
Published on October 10, 2023, 4:05 p.m.by Ali Burleson. When working in the music entertainment business, the saying “It doesn’t take a village, it takes an army,” is no joke.

Communication Strategy Is an Olympic Sport
Published on October 10, 2023, 8:58 a.m.by Chloe Petro. The Olympics, alongside the World Cup, is the largest sporting event in the world. The first recorded Olympic Games were in 776 B.C. and the

HRlogics: The Power of PR and Marketing for Startups
Published on October 6, 2023, 5:00 p.m.by Katherine Williams. Public relations and marketing have a history of intersectionality in brand management. The lines between marketing and PR often blur when

Appreciating the American First Lady as a PR Asset
Published on April 29, 2023, at 8:06 a.m. by Ginger Morrow. The American first lady has attracted national and international attention since the inception of the country. While her position

Crisis Communication 101
Published on April 21, 2023, at 9:46 p.m.by Alaina McDuffie. If there is one truth about the public relations field, it is that crises will arise. From CEO scandals to

A24’s Expertise: Authentically Connecting with Audiences
Published on April 19, 2023, at 5:49 p.m.by Hailey Castillo. “Parents need to know that even though former Disney stars Selena Gomez and Vanessa Hudgens are in “Spring Breakers,” it’s absolutely not

Behind the “Elvis” Movie: Graceland’s PR Team
Published on April 11, 2023, at 2:59 p.m. by Emilia Ciezadlo Dubbed as the “King of Rock ’N’ Roll,” Elvis Presley is inarguably one of the most famous musicians in history. Still

Reestablishing Trust in the Media
Published on April 7, 2023, at 10:01 p.m. by Kate Amberson. Trust in the media is at a nearly all-time low in the United States. In fact, only 34% of

Navigating NIL and the “Celebrification” of Student-Athletes
by Hailey Castillo. In 2009, former UCLA Bruins power forward Ed O’Bannon sued the National Collegiate Athletic Association (NCAA) due to its unfair compensation rules. During his time at UCLA in the 1990s,