Networking and Mentoring: Is It Necessary?
Published on November 16, 2018, at 6:42 p.m. by Gillian Castro. Students are often told that getting a foot in the door is the best, and sometimes the only, way
The Personal Journey of Professional Development
Published on November 15, 2018, at 5:40 p.m. by McClelland Schilling. Professional development is a term that is ingrained into public relations practitioners from the very start of their collegiate
Silently Sealing the Deal: Nonverbal Interview Communication
Published on October 31, 2018, at 3:45 p.m. by McClelland Schilling. When preparing for an interview, interviewees spend countless hours researching the company, preparing for anticipated questions and picking out
What to Do When You Don’t Have a Post-Grad Job
Published on May 16, 2018, at 8:23 a.m. by Greta Banks. College graduation is right on the horizon. For some, it’s the light at the end of a long and
How Business and PR Work Hand in Hand
Published on April 13, 2018, at 1:43 p.m. by Alana Doyle. ROI, cash on hand, balance sheet, P&L, competitive advantage. These are key terms every public relations professional should understand
Traveling with a Purpose
Published on March 30, 2018, at 8:13 p.m. by Allie Binford. Cellphones and the internet have made it easy to connect with people around the globe, for business or for
Defining Your Presence Online
Published on March 26, 2018, at 11:16 p.m. by Darsey Norton. The need for a strong online presence is increasing as social media platforms gain popularity. Between Facebook, Twitter, LinkedIn,
Industry Leaders Discuss the Cover Letter
Published on February 28, 2018, at 3:46 p.m. by Allie Binford. While most of the internship and job search process is consistent across the public relations industry, there is one
Creative Résumés in the Age of Applicant Tracking Systems
Published on February 26, 2018, at 6:23 p.m. by Greta Banks. Once upon a time, not too long ago — about five years to be exact — the résumé debate
The Benefits of Using a Niche Job Board
Published on February 22, 2018, at 12:21 p.m. by Stephanie Zielinski. When searching for a new job, there are many career sites to consider. Some make the application process easy