Publicity Perspectives from Three Music Industry Insiders
Published on April 19, 2019, at 10:50 a.m. by Michaela McLean. Due to the ever-changing digital landscape, the music industry has drastically evolved in the last decade. For example, vinyl
“Coffee?” — Perfecting the Art of Informational Interviews
Published on April 19, 2019, at 10:37 a.m. by Olivia Lake. In public relations we constantly hear the phrase, “It’s not what you know, it’s who you know.” This can
Convergence: Same Difference
Published on April 17, 2019, at 12:20 p.m. by Whitney Blalock. As roles continue to converge in the public relations and marketing industries, many things stay the same. The convergence
Landing Your Internship
Published on April 13, 2019, at 5:25 p.m. by Julia Landon. According to a study done by the Chronicle of Higher Education, when media/communications employers were asked to rank the
The Skills You Need to be Great at Pitching (That You Probably Already Have)
Published on April 13, 2019, at 5:05 p.m. by Emma Bannen. At some point in your public relations career, you’ll need to be able to pitch to the media. PR
Extreme PR: Flexibility and Expertise
Published on April 13, 2019, at 4:35 p.m. by Mickey Kennedy. A nimble pan-American public relations firm with soccer-focused branding power from around the world. That is exactly what Extreme
It’s All Fun and Games: New “Gamified” Job Applications
Published on January 7, 2019, at 1:10 p.m. by Gillian Castro. Technology is changing and so are job applications. Ketchum, a global communications agency, announced in 2016 that it was
Networking and Mentoring: Is It Necessary?
Published on November 16, 2018, at 6:42 p.m. by Gillian Castro. Students are often told that getting a foot in the door is the best, and sometimes the only, way
The Personal Journey of Professional Development
Published on November 15, 2018, at 5:40 p.m. by McClelland Schilling. Professional development is a term that is ingrained into public relations practitioners from the very start of their collegiate
Silently Sealing the Deal: Nonverbal Interview Communication
Published on October 31, 2018, at 3:45 p.m. by McClelland Schilling. When preparing for an interview, interviewees spend countless hours researching the company, preparing for anticipated questions and picking out