The Skills You Need to be Great at Pitching (That You Probably Already Have)
Published on April 13, 2019, at 5:05 p.m. by Emma Bannen. At some point in your public relations career, you’ll need to be able to pitch to the media. PR
Extreme PR: Flexibility and Expertise
Published on April 13, 2019, at 4:35 p.m. by Mickey Kennedy. A nimble pan-American public relations firm with soccer-focused branding power from around the world. That is exactly what Extreme
It’s All Fun and Games: New “Gamified” Job Applications
Published on January 7, 2019, at 1:10 p.m. by Gillian Castro. Technology is changing and so are job applications. Ketchum, a global communications agency, announced in 2016 that it was
Networking and Mentoring: Is It Necessary?
Published on November 16, 2018, at 6:42 p.m. by Gillian Castro. Students are often told that getting a foot in the door is the best, and sometimes the only, way
The Personal Journey of Professional Development
Published on November 15, 2018, at 5:40 p.m. by McClelland Schilling. Professional development is a term that is ingrained into public relations practitioners from the very start of their collegiate
Silently Sealing the Deal: Nonverbal Interview Communication
Published on October 31, 2018, at 3:45 p.m. by McClelland Schilling. When preparing for an interview, interviewees spend countless hours researching the company, preparing for anticipated questions and picking out
What to Do When You Don’t Have a Post-Grad Job
Published on May 16, 2018, at 8:23 a.m. by Greta Banks. College graduation is right on the horizon. For some, it’s the light at the end of a long and
How Business and PR Work Hand in Hand
Published on April 13, 2018, at 1:43 p.m. by Alana Doyle. ROI, cash on hand, balance sheet, P&L, competitive advantage. These are key terms every public relations professional should understand
Traveling with a Purpose
Published on March 30, 2018, at 8:13 p.m. by Allie Binford. Cellphones and the internet have made it easy to connect with people around the globe, for business or for
Defining Your Presence Online
Published on March 26, 2018, at 11:16 p.m. by Darsey Norton. The need for a strong online presence is increasing as social media platforms gain popularity. Between Facebook, Twitter, LinkedIn,