
Student-Run Agencies: Changing the Industry
Published on March 25, 2021, at 12:34 p.m. by Mikaela Weis. As a college student, the stress of trying to find summer internships or jobs can be overwhelming. Experience is everything

Job Profile: What Is This New Ambassador Role?
Published on March 18, 2021, at 9:05 a.m. by Lawson Colgate. We are all aware of a public relations campaign: stating a clear objective and developing strategies and tactics to successfully

Social Media Manager: The Voice Behind the Screen
Published on March 16, 2021, at 4:14 p.m. by Rachel Breeding. In the simplest of terms, public relations is exactly what it sounds like: managing relations with the public. Whether it

How Being a Student Leader Impacts Your Post-Grad Life
Published on March 3, 2021, at 5:50 p.m. by Lawson Colgate. Parents, teachers and mentors all encourage us to “get involved.” They harp on the idea that the best way to

The Myth of the PR Personality
Published on February 1, 2021 at 11:41 a.m.by Tess Hensley. Tools like the Enneagram or MBTI personality tests are often overlooked as horoscopes for grown-ups. However, in the workplace, these assessments can

Voice of Service: A Look at Communications in the Federal Government
Published on December 3, 2020, at 8:55 p.m.by Tralene Hunston. Considering a career in the public relations realm? How about looking into a public affairs position within the federal government?

From UA to Golin: Alexis Matallana
Published on October 23, 2020, at 1:05 p.m. by Julianna Kendall. One year ago, Alexis Matallana was a student at The University of Alabama majoring in political science and public

Overcoming Brand Stereotypes as a Female Veteran
Published on October 8, 2020, at 10:10 a.m. By Tralene Hunston Women have been serving in the U.S. military for more than a century. As the years have passed, female

How to Succeed: Sports PR Edition
Published on April 17, 2020, at 7:03 p.m. by Jordan Axel. When it comes to working in the sports industry, many chose a major related to sports due to their

Life After College: UA Alumnae on First Jobs, Life in Big Cities and Tips for Success
Published on April 17, 2020, at 6:58 p.m. by Hannah Taylor You can read hundreds of articles on LinkedIn, attend numerous networking events, and spend hours upon hours updating your