Published on February 2, 2022, at 5:08 p.m. by Alice Helms. It’s early March 2020. Everyone is stuck at home, and negative news is all-consuming in the world of the pandemic. While scrolling on social media, people begin to come across a new platform called “Some Good News.” Clicking on the page dedicated to the […]
Published on January 31, 2022, at 10:49 a.m. by Gabrielle Jolly. It feels like 2012 again with songs like “22” and “I Knew You Were Trouble” listed on the top music charts of 2021. Famous singer and songwriter Taylor Swift has once again become the talk of the music industry with her second rerecorded album release: “Red (Taylor’s Version).” With “bad blood” between […]
Published on January 28, 2022, at 9:28 a.m. by Megan Murphy. It’s Monday morning. Rays of sunlight pry through a blackout shade as you struggle to roll out of bed. The best way to fight the Monday blues? Start with a goal. The first step in crafting a public relations campaign strategy? Start with a goal. Implementing […]
Published on January 24, 2022, at 8:38 a.m. by Amanda Williams, Guest Contributor. I am anything but a wallflower, having grown up on a stage, performing around the world as an entertainer and even strutting down a runway in Paris for an international model contest. Despite this confidence though (and to keep running with the […]
Published on January 7, 2022, at 4:35 p.m.by Elise Luoma. Peloton’s initial mark included a Kickstarter campaign and a controversial television advertisement. Now, the company is booming with over 2 million subscribers and 51 instructors. The fitness-centric company has become more than an internet-connected stationary bike and treadmill retailer after the release of its private clothing label. Peloton was initially founded to […]
Published on January 3, 2022, at 12:33 p.m. by Tory Elliott. TikTok has grown in popularity not only as a platform for people to watch funny videos but also as a tool for small businesses to engage with consumers. Small businesses can use this platform to build relationships with their followers and share their products in […]
Published on December 24, 2021, at 10:05 a.m. by Rachel Summers, Guest Contributor. Does this scenario seem familiar? You travel home for the holidays, excited to see family and friends. You find yourself in a conversation with some obscure uncle, and this classic conversation starts: He asks what you’re studying; you say PR, and he […]
Published on December 2, 2021, at 6:39 p.m. by Tory Elliott. The publishing industry is an ever-changing industry that produces a variety of publications — including books and magazines. From promoting gossip magazines to fantasy books, the job of a public relations professional can be tough but is also a great way to get creative. PR in publishing requires working with writers to establish […]
Published on December 2, 2021, at 6:34 p.m. by Mallory Westry. The concept of change is not unfamiliar to professionals in the public relations industry. In fact, with new trends constantly arising, PR professionals are skilled at anticipating and adapting to change. In recent years, a wide array of topics have emerged within the PR industry, such […]
Published on December 1, 2021 at 5:20 p.m. by Tory Elliott When Nintendo announced in 2019 that there will be a sequel to “The Legend of Zelda: Breath of the Wild” — one of the best video games of 2017 — fans of the series waited with bated breath for the release date. Also with a surprise teaser shown at E3, where the biggest video […]
