By Marissa Stabler With the end of the NFL season less than a week away, I find myself reflecting on what an eventful year it has been. I’m not thinking about the surprising success stories like Eagles quarterback Michael Vick or the shocking disappointment of the Cowboys, but rather the excitement of off-the-field happenings that […]
By Amanda Coppock In light of recent remarks by Alabama’s newly elected Gov. Robert Bentley, I can’t help but wonder: do politicians realize they have such a strong impact on their states’ reputations? Any governor of a state or president of a country has a big job: not only to serve their political function, but […]
By Libby Page With the start of a new year, many PR students and professionals are seeking job opportunities. This is a daunting task for most people. From sorting through job applications to assembling the perfect portfolio, the experience is overwhelming. When I began my personal job search, I felt overwhelmed and stressed as well. […]
By Hannah McDaniel A social networking panic recently arose when an article released by Weekly World News, reported that Facebook was shutting down. Mind you, this is a blog that regularly reports on aliens and mutants. That said, people panicked. Facebook representatives quickly squashed the rumors, and members’ blood pressure stabilized. What if Facebook dissapeard […]
By Karissa Bursch As one of the most recognizable and influential women in the world, Oprah Winfrey appears to be everywhere. She is a self-employed philanthropist, a TV personality, an actress and a producer. She has her own highly successful talk show, magazine, radio channel and an up-and-coming television network. How does this one woman […]
By Karissa Bursch College students are a popular target audience for marketing initiatives. They’re young and vibrant with specialized tastes. They are ready to try anything and go anywhere. According to CampusClients they are comprised of “a geographically stable, affluent group of more than 18 million people aged 18 to 24.” However, college students are […]
By Megan Cotton If social media is a free way to communicate with your public, why doesn’t every company have a successful Facebook fan page with thousands of fans or an established Twitter with tweets that make followers feel personally connected? If every company and brand have the same access to free media and people, […]
During a time of year when time and money seem to be consistently troublesome issues, companies and organizations are working to share the wealth by generously giving back to the public and their communities. Public relations professionals know the importance of holiday PR and the enormous success that’s possible if it’s done correctly. Last year, […]
By this point, every public relations professional should know the benefits of utilizing social media. It is common knowledge that Facebook and Twitter are great ways to directly contact your target public; however, we must remember these sites can also serve as resources to stay up-to-date on the latest industry news and trends. According to […]
It’s that season again . . . time for the hustle and bustle and last minute holiday shopping. Whether you are fighting the crowds at malls or sitting at your home computer, quality customer service makes any shopping experience that much better. Customer service is a PR tool any company must employ to be successful. […]
