Published on April 13, 2023, at 10:40 a.m. by Olivia Esquivel. One of the key aspects of public relations is practioners’ ability to generate earned media for their clients. This skill is a foundational pillar for PR, and it is continuing to evolve today. The music industry has some of the best examples of classic PR tools […]
Published on April 11, 2023, at 2:59 p.m. by Emilia Ciezadlo Dubbed as the “King of Rock ’N’ Roll,” Elvis Presley is inarguably one of the most famous musicians in history. Still holding the record for the most units sold by a solo artist, Presley has forever influenced music, art and entertainment for generations to come. While there have […]
Published on April 10, 2023, at 11:06 p.m.by Alaina McDuffie. Kanye West versus Taylor Swift. Lea Michele versus the entire cast of “Glee.” Amber Heard versus Johnny Depp. It should come as no surprise that celebrity feuds have been a staple of the entertainment industry for decades. From social media clashes to physical altercations, these star-studded conflicts garner an inordinate amount […]
Published on April 10, 2023, at 3:15 p.m. by Lauren Bingham. It seems as if Generation Z’s favorite Disney star has now traded in her rebellious phase for “the best of both worlds.” For the first time since her departure, Miley Cyrus has partnered with Disney once again. This exciting news followed the release of her most recent album, “Endless […]
Published on April 7, 2023, at 10:01 p.m. by Kate Amberson. Trust in the media is at a nearly all-time low in the United States. In fact, only 34% of Americans reported having a “great deal” or “fair amount” of trust and confidence in the media in 2022, “just two points higher than the lowest […]
Published on April 5, 2023, at 6:40 p.m. by Olivia Esquivel. Georgina Rodriguez may be known as the partner of the most famous soccer player in the world, but her Netflix series “Soy Georgina” has her taking the stage as the star of the show. The program just began streaming its second season following the daily life of […]
by Hailey Castillo. In 2009, former UCLA Bruins power forward Ed O’Bannon sued the National Collegiate Athletic Association (NCAA) due to its unfair compensation rules. During his time at UCLA in the 1990s, student-athletes were barred from “receiving any compensation, beyond the value of their athletics scholarships, for the use of their names, images and likeness.” However, in 2008, NCAA […]
Published on April 3, 2023, at 2:32 p.m. by Hailey Castillo. Sports mega-events are defined as “one-time sporting events of an international scale” that yield “extremely high levels of media coverage and impacts.” These familiar events include the likes of the summer and winter Olympics, as well as the FIFA World Cup. For host countries of these events, the […]
Published on April 3, 2023, at 2:34 p.m. by Jenna Richardson. The fitness drink brand Celsius is a name that many, especially Generation Z, are familiar with. It’s credited with its “Live Fit” lifestyle and immense success with younger generations that has seemed to skyrocket in the last few years. Though the company was founded in 2005, its popularity […]
Published on March 23, 2023, at 11:33 p.m.by Helen Carson. A new band has taken the stage, but it’s not quite what you would expect. A 1970s-inspired rock band with feuding lead singers and a killer soundtrack, “Daisy Jones & the Six” has quickly risen to popularity for readers, viewers and listeners everywhere. The initial story […]
