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Behind the 123.7 Million Super Bowl Views

Behind the 123.7 Million Super Bowl Views

Published on February 19, 2024, 5:51 p.m.by Stephanie Smith. In case you haven’t heard, Super Bowl LVIII just became the most watched broadcast of all time with an astounding 123.7 million viewers, making it the most watched since the moon landing. The Kansas City Chiefs secured a thrilling victory over the San Francisco 49ers in overtime, 25-22. While this […]

Putting the Puzzle Pieces Together: A Brianna Murphy Profile

Putting the Puzzle Pieces Together: A Brianna Murphy Profile

Published on February 19, 2024, 9:50 a.m.by Carsyn Smiling. Endless opportunities A degree in public relations is wide-reaching and constantly evolving. According to the Bureau of Labor Statistics, the number of public relations specialists is expected to grow 6% by 2032. Brianna Murphy, a 2019 graduate of The University of Alabama, worked in multiple sectors prior to acquiring […]

Transforming Abercrombie: The Multibillion Dollar Rebrand

Transforming Abercrombie: The Multibillion Dollar Rebrand

Published on February 15, 2o24, 11:47 p.m.by Halston Seton. When you walk into an Abercrombie store, your eyes don’t instantly tear up from the smell of men’s cologne anymore. Better yet, there’s enough light throughout the store so you can actually see the clothes you might end up purchasing. That game-changing rebrand took place in […]

818 to the 205

818 to the 205

Published on February 8, 2024, 11:58 a.m.by CamiLee Downey You have been living under a rock if you have not heard of Kendall Jenner’s company 818 Tequila. Since the brand’s launch in 2020, 818 has won 43 blind tasting awards at 13 international spirits competitions. The reality TV star/supermodel has had a whirlwind of media attention on […]

Glam Getaways: Do Influencer Brand Trips Really Pay Off?

Glam Getaways: Do Influencer Brand Trips Really Pay Off?

Published on February 7, 2024, 7:07 p.m. by Alexis Anderson. We’re all familiar with influencers and the seemingly fun and luxurious brand trips they are invited to attend. From Alix Earle’s glamorous Tarte brand trip to Dubai to Darcy McQueeny’s all-inclusive trip to Los Angeles for White Fox Boutique’s “birthday celebration,” we are all enamored with these influencers’ […]

Chords & Contracts: The PR Choreography of Jukebox Musicals

Chords & Contracts: The PR Choreography of Jukebox Musicals

Published on February 6, 2024 at 11:34 a.m. by Kat Weir. Jukebox musicals are captivating productions that infuse popular songs into their narratives and have become a vibrant fixture in the world of entertainment. From the toe-tapping tunes of “Mamma Mia!” to the reimagined classics in “& Juliet,” these musicals transport audiences through the melodies of yesteryears while intricately navigating […]

PSA: LinkedIn Is NOT a Dating App

PSA: LinkedIn Is NOT a Dating App

Published on February 5, 2024, 5:18 p.m. by Malia Elliott. Let’s admit it: We have all received a LinkedIn connection request from a random person we do not know, or maybe even someone we do not think should be trying to connect with us at all, due to being in a different industry or other [...]
Tiara Talk: The Pageant Industry’s Evolving Reputation

Tiara Talk: The Pageant Industry’s Evolving Reputation

Published on February 1, 2024, 1:25 p.m.by Shaley Brown. The pageant industry has drawn criticism over the years for its perpetuation of unrealistic body images and for crowning tall, thin young women. However, pageants are also known for building resilience by exposing women to competition and potential setbacks — teaching them to handle success and […]

Career Change: From Beat Reporter to Communications Specialist

Career Change: From Beat Reporter to Communications Specialist

Published on January 31, 2024, 4:16 p.m.by Carsyn Smiling. Every year recent college graduates enter the workforce hoping to find the perfect job right out of college. Many use their entry-level job to lay the foundation of their newfound professional lives, and an increasing number of graduates have found that there are often advantages to […]

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