The Publicist Behind Snooki’s Success
Posted At: January 21, 2012 3:30 PM by Meghan Rodriguez Since she was first introduced as a cast member on MTV’s “Jersey Shore” in December 2009…
The Female Appeal in Public Relations
Posted At: January 21, 2012 3:30 PM by Alex and Megan Reichenbach “The last 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in pay and advancement remain a troubling reality.” —Women in Public Relations: How Gender
Selling More Than Clothes
Posted At: January 21, 2012 3:30 PM by Sarah Shea Traditionally, the very basis of advertising consists of “selling” something. Perhaps this is selling a soda, a pair of shoes or a cheeseburger.
Less Calories, More Sexism
Posted At: January 23, 2012 1:15 PM by Jaley Cranford Dr Pepper Ten is a new soft drink being marketed by the Dr Pepper Snapple Group.
Creating the First Platform – Volume 1, Issue 1, Spring 2007
The Creation of Platform Platform Online Magazine is based at the University of Alabama in Tuscaloosa. It started with a charge from The Plank Center for Leadership in Public Relations, which paved the way for a special section of our PR campaigns course. Students were
Biographies – Volume 1, Issue 1, Spring 2007
Breeanna Beckham – Birmingham, Alabama Major – Minor: Public Relations – English Academic Achievements: President´s List; Dean´s List; Betsy Plank Public Relations Scholarship; Capstone Communication Society Memorial Endowed Scholarship; Linly Heflin Scholarship; John Felton Public Relations Scholarship; Franklin Davis Dubose Scholarship Jobs & Internships: Intermark Group, Inc. – PR
Welcome – Volume 1, Issue 1, Spring 2007
Posted At: April 12, 2007 9:06 AM | Betsy Plank Welcome Public relations students always amaze me! Nine of them have created Platform, an online forum for fellow students and educators to speak out on issues shaping our professional future. These seniors at the University of
Acknowledgements – Volume 1, Issue 1, Spring 2007
Posted At: April 12, 2007 9:06 AM We would like to thank Betsy Plank, chair, The Plank Center for Leadership in Public Relations, The Plank Center Board of Advisors, and Dr. Bruce Berger, professor and chair, and director of The Plank Center. We appreciate all of the
New Frontiers: PR in Latin America
Posted At: April 12, 2007 10:13 AM by Chase Long You’ve heard it before. The world is becoming more interconnected, and globalization is bringing an international aspect to the daily lives of public relations practitioners. Everywhere you turn in the industry you hear phrases like
Involvement Pays Off
Posted At: April 12, 2007 10:15 AM by Haley Moore Jessica Randazza was never a typical student. The young public relations professional who graduated in December 2006, moved from Birmingham, Ala., to Seattle, Wash., for an opportunity she couldn’t pass up. Randazza credits her involvement