Posted At: March 6, 2013 4:00 P.M. by Gillian Richard and Haley Clemons “Eighty-five percent of all restaurants fail within the first five years, and 50 percent fail within the first year,” said Kim Boyle, assistant professor of restaurant, hotel and meetings management at The University of Alabama. Creating and sustaining a restaurant is no […]
Posted At: March 6, 2013 2:35 P.M. by Jessica Ruffin I’ll never forget the day that I was sitting behind a desk in Los Angeles and calmly said into the phone, “Hello, may I please speak with the representative for Charlie Sheen?” I was put on hold for about 20 minutes, but I eventually did […]
Posted At: March 5, 2013 6:20 P.M. by Gillian Richard I wasn’t at the round table when members of The University of Alabama’s PRSSA chapter decided we would implement the hashtag #takePRide. I don’t know the exact motive for choosing it, but I can take a good guess. It takes motivation to do what we do. It takes […]
Posted At: March 4, 2013 1:50 P.M. by Lindsey Green News satirist The Onion is known for toeing the thin line between funny and downright offensive. The publication has made a name for itself with raunchy, politically incorrect articles and taboo topics, and its social media outlets follow the same wavelength. However, its staff didn’t […]
Posted At: March 4, 2013 1:27 P.M. by Casey Rogers In today’s digitally centric society, it comes as no surprise that user data from social media outlets has found a unique niche in the modern judicial process as well as become a driving force in both criminal and civil litigation. Facebook, Twitter, LinkedIn, Pinterest, Instagram, […]
Posted At: March 1, 2013 8:45 A.M. by Casey Rogers You may have read about the popular bourbon titan, Maker’s Mark, and the backlash in response to the company’s announcement to reduce the alcohol content. This media attention might become a public relations nightmare; however, it also points out just how paramount of a brand has […]
Posted At: March 1, 2013 8:45 A.M. by Lindsey Green Virtual, or cyber, agencies are on the rise as possibilities on the Internet increase each and every day. By minimizing overhead costs, these agencies are able to offer lower rates to their customers. Many virtual agencies are also open to working on a project basis, instead of […]
Posted At: February 28, 2013 7:00 P.M. by Taylor Hodgkinson Rena Pederson’s accolades include the likes of appearing on Oprah for her ‘What’s Next?’ book, serving as vice president and editor of the editorial page of The Dallas Morning News for 16 years, being a member of Pulitzer Prize Board for nine years, serving as […]
Posted At: February 27, 2013 9:05 P.M. by Katie Sanders The saying “Old habits die hard” can be applied to any industry today. If you are stuck in an organization that rejects new innovations or developments, you risk becoming irrelevant or ineffective. Author and keynote speaker David Meerman Scott warns of this danger as he […]
Posted At: February 27, 2013 9:02 P.M. by Grayson Martin The age-old adage, “if you tell the truth, you don’t have to remember anything,” has never been more true than it is now with the multiple cases of deceit leading to image meltdowns. We are all very familiar with the recent stories of Lance Armstrong’s […]
