The NFL Team that Rebuilt New Orleans, Time and Time Again Published on April 9, 2020, at 7:28 p.m. by Faith Saucier. The New Orleans Saints have come a long way since their one-win season in 1980, when fans referred to the team as the “Aints” and
Published on January 29, 2020 at 8:37 p.m. by Allie Rose. I was eating lunch with friends on Sunday, Jan. 26, when all around the restaurant people were struck with the news that basketball legend Kobe Bryant had passed. He and his daughter Gianna died
Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being played in Birmingham, England. The city boasts two proud English Football League Championship clubs —
Published on October 19, 2016, at 4:10 p.m. by Mary Catherine Molay In the world of sports, messaging can change in an instant. Technology is one of the greatest assets available to the public relations industry, but it can also be one of the most challenging.
Published on April 29, 2016, at 10:00 a.m. by Rachel Chandler. In just a few short months, the world will come together for the next Olympic Games. This year, more than 10,500 athletes will gather in Rio de Janeiro for the most highly anticipated sporting
Posted on February 22, 2016, at 8:00 p.m. by Leah Tobak. I’m sure we’ve all heard that there are optimal times and days to post on each social media platform to reach the highest level of readership and interaction. What many people don’t know, however,
Posted: February 18, 2015, 2:35 p.m. by Ethan Wiggins. Every public relations professional knows that social media is one of the best strategies to reach your target audience. Social media sites can be used to facilitate conversation, humanize your company and unite your consumers. In
Posted: November 20, 2014, 8:10 p.m. by Doug Killough. “With great power comes great responsibility.” That statement holds true in more ways than one. It’s important for companies and organizations to practice healthy corporate social responsibility to ensure brand development, maintain an admirable reputation and establish
Posted: November 7, 2014, 2:15 p.m. by Michelle Sue Agee. Sports brands are powerful. Each brand is embedded within a city; local fans believe in their team and display its colors. The brand is accessible and tangible. Sports brands also create an emotional experience for
Posted: September 26, 2014, 9:35 a.m. by Doug Killough. “Everywhere we go; people want to know . . . who we are, so we tell them.” It’s safe to say that one particular company doesn’t have to tell anyone who it is anymore. This company
