Panama City Beach, Fla., has been a popular spring break hot spot for the past 25 years. Several thousand people party in PCB every year from all over the country. PCB has earned a bad rep for incidents that have been highlighted in the media.
If there were an Oscar for PSAs, I’ve found my pick for 2010. Over the past few years, I’ve seen scores of PSAs that cram enough gore for a Tarantino movie into a single 30-second spot. This week, for the first time in a long
Technology today allows almost anyone to be an active participant in the world of communication. But, who sets and enforces the rules of the Internet? Shouldn’t some things just be common sense? Posting a blog or commenting on a blog should involve etiquette that even
Many of us saw the letter when we logged on to Facebook last week regarding changes to the site. Mark Zuckerburg, founder of Facebook, wrote an open letter to all members of Facebook informing users of upcoming changes. He informed more than 350 million users
What’s hot? What’s everyone talking about? What’s the 411? In the world of public relations, it’s crucial to know what our clients’ customers are excited about, as companies must anticipate trends in order to leverage the demand they create. I doubt many anticipated the current
Rule # 1: Don’t be weird. This is Steve Ward’s first rule in his VH1 show Tough Love, a boot camp for women who have personal problems finding a significant other. Ward says if these women follow his rules, he guarantees he will find them
We have all seen the television shows and movies portraying public relations professionals. Last week, our blog explored these stereotypes of independent, sexy women by examining characters like Samantha Jones of Sex and the City fame. We see this type of woman portrayed in the
Ever since Sex and the City debuted on HBO in 1998, public relations practitioners have not been able to shake the stereotype associated with Samantha Jones. She made public relations look youthful, colorful and sexy. Singlehandedly, Samantha Jones changed the image of public relations for the 21st century.
For nearly three years, “Gossip Girl” has been one of the most talked about shows on television. The show is featured on covers of major publications, like Rolling Stone and New York Magazine. The stars of the show are regularly mentioned in tabloid magazines and gossip Web
While reading the PRSSA blog, I was reminded of great advice: find a mentor. The importance of a mentor in the PR field is extremely valuable, especially in today’s economy. As we come to the end of PRSSA/PRSA Relationship Month, the PRSSA blog emphasized the value of maintaining relationships with mentors
