Skip links

It Takes LessThanUThink to Reach Your Target Audience

Posted At: March 26, 2012 4:30 PM by Brian Haight and Savannah Bass Changing the public’s perception, whether it’s about a client or a societal norm, is one of the key functions of public relations.

Don’t Whine About Design: The Importance of Graphic Design in PR

Posted At: March 22, 2012 3:00 PM by Rachel Childers Like many public relations students, I thought that the graphic design classes I was required to take were something I could just check off my list. I thought it would be pretty cool to learn

PR Lessons from the 2012 Presidential Race

Posted At: March 21, 2012 2:30 PM by Katheryn Rivas, Online University, Contributing Writer If you’re not much interested in the politicking you can learn from presidential candidates, you should at least take some time to examine the impressive array of PR tactics that they

Parody Twitter Accounts: Friend or Foe?

Posted At: March 7, 2012 1:45 PM by Katie Kallam What do the Queen of England, Suri Cruise and Chuck Norris all have in common? They each have vast amounts of Twitter followers, and yet they’ve never logged on.

Going Beyond the Reputation: Vegetables and PR

Posted At: February 28, 2012 1:30 PM by Rachel Childers Most Americans do it. They look at their dinner plates and instead of seeing a colorful array of of food, they see mostly tans and browns, leaving their plate a little bland.

There's No Shaming in Framing

Posted At: February 27, 2012 1:57 PM by Anna Ellis What public relations is about is building trust in long-lasting relationships between an organization and its publics. This can be reached by cutting unethical PR practices and framing your client in an esteemed manner.

Newseum: More than Just News

Posted At: February 20, 2012 1:57 PM by Savannah Bass Washington, D.C., is home to many museums, catering to a wide variety of interests. Art lovers can go to the National Gallery of Art, those interested in a world beyond ours can go to the

Beautiful and Bald Barbie: A Benchmark for Social Media

Posted At: Feburary 15, 2012 2:00 PM by Savannah Bass Over the years, America has seen it all: rock star Barbie, lifeguard Barbie, princess Barbie, tattooed Barbie and a pregnant Barbie with a plastic, removable baby inside her abdomen.

Oscar knows PR

Posted At: February 13, 2012 1:45 PM by Katie Kallam It’s Hollywood’s biggest night of the year. The red carpet is rolled out; the celebs don their finest threads; and the world waits with baited breath to find out who will be taking home the

Climbing Out of a Crisis

Posted at: February 1, 2012 2:10 PM by Brian Haight John hung there, 50 feet up the side of a cliff, with one hand holding firmly onto the rock face. His other arm dangled loosely at his side. He shook his free arm as though

Return to top of page