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How PR Fundamentals Build the Foundation for Personal Success

How PR Fundamentals Build the Foundation for Personal Success

Published on January 28, 2022, at 9:28 a.m. by Megan Murphy. It’s Monday morning. Rays of sunlight pry through a blackout shade as you struggle to roll out of bed. The best way to fight the Monday blues? Start with a goal. The first step

Why We Need to Shine a Light on Our Personal Achievements

Why We Need to Shine a Light on Our Personal Achievements

Published on January 24, 2022, at 8:38 a.m. by Amanda Williams, Guest Contributor. I am anything but a wallflower, having grown up on a stage, performing around the world as an entertainer and even strutting down a runway in Paris for an international model contest.

Candles, Goodies and More: How TikTok Helps Small Businesses

Candles, Goodies and More: How TikTok Helps Small Businesses

Published on January 3, 2022, at 12:33 p.m. by Tory Elliott. TikTok has grown in popularity not only as a platform for people to watch funny videos but also as a tool for small businesses to engage with consumers. Small businesses can use this platform to

Answering PR Questions from Your Friends and Relatives

Answering PR Questions from Your Friends and Relatives

Published on December 24, 2021, at 10:05 a.m. by Rachel Summers, Guest Contributor. Does this scenario seem familiar? You travel home for the holidays, excited to see family and friends. You find yourself in a conversation with some obscure uncle, and this classic conversation starts:

Creativity and Versatility: PR in the Publishing Industry

Creativity and Versatility: PR in the Publishing Industry

Published on December 2, 2021, at 6:39 p.m. by Tory Elliott. The publishing industry is an ever-changing industry that produces a variety of publications — including books and magazines. From promoting gossip magazines to fantasy books, the job of a public relations professional can be tough but is also a great

The Ever-Evolving World of PR

The Ever-Evolving World of PR

Published on December 2, 2021, at 6:34 p.m. by Mallory Westry. The concept of change is not unfamiliar to professionals in the public relations industry. In fact, with new trends constantly arising, PR professionals are skilled at anticipating and adapting to change. In recent years, a wide

“The Legend of Zelda”: Media Mastery

“The Legend of Zelda”: Media Mastery

Published on December 1, 2021 at 5:20 p.m. by Tory Elliott When Nintendo announced in 2019 that there will be a sequel to “The Legend of Zelda: Breath of the Wild” — one of the best video games of 2017 — fans of the series waited with bated breath for the

The Holiday Shopping Season: Black Friday, Free Shipping and Early Shopping

The Holiday Shopping Season: Black Friday, Free Shipping and Early Shopping

Published on December 1, 2021 at 5:16 p.m. by Elise Luoma The Holiday Shopping Season: Black Friday, Free Shipping and Early Shopping The gift-giving season may not start until mid-December, but early shopping has commenced. Whether the Nintendo Switch, Apple AirPods Pro or the infamous Peloton

From Coffee to Cocktails: A Classy Branding Combo

From Coffee to Cocktails: A Classy Branding Combo

Published on November 30, 2021, at 8:59 p.m.by Elise Luoma From finding the best vanilla sweet cream cold brew to sampling the strongest espresso martini, coffee and cocktails have taken over the beverage industry of Tuscaloosa, Alabama. Bold brandingBranding is a tactic small businesses in the coffee and cocktail enterprise

Book Lovers Unite: The Rise of Recreational Reading

Book Lovers Unite: The Rise of Recreational Reading

Published on November 30, 2021, at 8:57 p.m. by Amelia McGowan Over the past year, recreational reading has become the newfound escape from reality. People from all walks of life are turning to the page instead of the screen to unwind after a long day. This reinvigorated love

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