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It’s not Just a League, It’s Family

It’s not Just a League, It’s Family

Published on April 8, 2022, at 3:58 p.m. by Katie Holec. The Cape Cod Baseball League has been around 137 years, as of 2022. According to its website, “The Cape League wouldn’t be where it is today without the great partnership of all of [its] franchises, players, fans, friends

Agency Spotlight: Kevin York Communications

Agency Spotlight: Kevin York Communications

Published on April 5, 2022, at 7:28 p.m. by Jen Bowman. Boston is particularly popular in the tech and pharmaceutical industries. However, its consumer industry is starting to grow, specifically with small businesses. In 2020, there were 700,646 small businesses and 1.5 million small business employees in

Picking Up Their Boots: PR Professionals Head to Nashville

Picking Up Their Boots: PR Professionals Head to Nashville

Published on April 3, 2022, at 2:50 p.m. by Morgan Keel. Nashville, Tennessee, is most commonly known as the music city, but the city is home to more than just music creatives. Typically, public relations professionals for large corporations reside in New York, Atlanta and Los Angeles, but with new opportunities rising, they

Women’s Sports — They’re Good Business

Women’s Sports — They’re Good Business

Published on March 30, 2022, at 6:55 p.m. by Katie Holec. “The Worldwide Leader in Sports” — better known as ESPN — launched in 1979. Many consumers sat in front of their TVs to watch the premiere episode of “SportsCenter.” Since then, ESPN has created a name for itself. Its

Don’t Blink: It’s Only Trending for Now

Don’t Blink: It’s Only Trending for Now

Published on March 28, 2022, at 10:01 p.m. By Kyrsten Eller. As the digital age continues to evolve, the trends in our lives do, too. Whether it be a new recipe that we come across on our TikTok “For You” page or a stylish new

“The Face and The Brand”: How Brands Utilize College Ambassadors

“The Face and The Brand”: How Brands Utilize College Ambassadors

Published on March 28, 2022, at 11:40 p.m. by Sydney Miner. In order to connect with different publics, brands use numerous communication tactics such as e-mailing, social media and ambassador marketing. These different tactics work together to create strong brand identities and grow relationships with key publics. For

Building a Relationship: One Brick at a Time

Building a Relationship: One Brick at a Time

Published on March 24, 2022, at 2:04 p.m.by Morgan Keel. The Lego Group started in a small carpenter’s workshop in 1932. Since then it has grown into one of the world’s largest toy manufacturers. The same brick created by the company in 1958 is still used today, even

Not Your Grandma’s China Cabinet

Not Your Grandma’s China Cabinet

Published on March 10, 2022, at 9:44 p.m. by Madison Traughber Every good interior designer needs a public relations professional on their team to provide them with advice on how to build and maintain client relationships. Even the most successful interior designers need to consistently work

How to Stay Private in a Public World

How to Stay Private in a Public World

Published on March 4, 2022, at 2:38 p.m. by Kyrsten Eller. When it comes to digital and social media, it can be difficult to stay private in the public eye, which can make users on any site an easy target for scammers. However, with the

SIDs: From the Locker Room to the Stands

SIDs: From the Locker Room to the Stands

Published on March 3, 2022, at 6:49 p.m. by Katie Holec. The job of a sports information director (SID) isn’t the most glamorous, but it’s rewarding. “It’s a unique position where you’re not the star of the show,” Creighton University Sports Information Director Rob Anderson said. “It’s a lot, and there’s a

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