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The Business of the #BookTok Table

The Business of the #BookTok Table

Published on February 13, 2023, at 4:36 p.m. by Alaina McDuffie. If you’ve taken a stroll around your local Barnes and Noble or Books-A-Million lately, odds are you’re familiar with the #BookTok table. Marked with a sign reading “#BookTok” and stacked to the brim with talked-about books of varying genres and

Matty Healy: Rockstars, Relationships and Repercussions

Matty Healy: Rockstars, Relationships and Repercussions

Published on Feb. 10, 2023, at 7:43 a.m.by Hailey Castillo. From Elvis Presley’s gyrating hips to Ozzy Osbourne’s bat incident, rockstars will always find themselves in the spotlight, for better or worse, no matter the cause. As The 1975 travels the world on the “At Their Very Best” tour, the same

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

  Published on Feb. 6, 2023, at 4:48 p.m. by Trinity Hunter. According to the Centers for Disease Control and Prevention, attention deficit hyperactivity disorder is a neurological developmental disorder. Commonly diagnosed in children, identifiable traits of ADHD include an inability to maintain focus, impulsivity and difficulty in social

There’s Nothing Fashionable About Balenciaga’s Latest Ad Campaigns

There’s Nothing Fashionable About Balenciaga’s Latest Ad Campaigns

Published on January 12, 2023, at 8:45 a.m.by Abby Walsh. Globally renowned fashion brand Balenciaga has become the subject of public outcry after releasing advertisements depicting sexually explicit images of children as a part of its 2022 “Gift Collection” holiday campaign on Nov. 16. The disturbing images showed young children clutching

The Evolution of a 2022 PRWeek 40 Under 40 Honoree: Danielle Cassady

The Evolution of a 2022 PRWeek 40 Under 40 Honoree: Danielle Cassady

Published on Dec. 09, 2022,  at 5:36 p.m.by Carleigh Clark. Danielle Cassady is the senior director of leadership communications at UPS. Cassady has been with UPS for over five years and was recently named to PRWeek’s 40 Under 40 list for 2022. PRWeek’s 40 Under 40 list is chosen

Don’t Listen to Samantha Jones

Don’t Listen to Samantha Jones

Published on Dec. 8 at 11:23a.m. by Sydney Palmer. If the average person were to describe what they thought a public relations job entailed, they would likely mention attending glamorous events with celebrities, posting on social media or having lots of free time. Those in

Elon Musk and the Battle Against Twitter

Elon Musk and the Battle Against Twitter

Published on Dec. 5 at 4:08 p.m.by Breanna Erickson.  On Oct. 27, Elon Musk finally completed his purchase of Twitter for $44 billion. This deal has been in the works since January of this year, and has already caused uproar on the site. Those who have been keeping

We the People: How PR Sits at the Cornerstone of the Political Landscape

We the People: How PR Sits at the Cornerstone of the Political Landscape

Published on Dec. 01, 2022, at 8:36 p.m.by Trinity Hunter. On Tuesday, Nov. 8, 2022, the United States held the midterm elections. A midterm election takes place every two years, marking the middle point of a presidential term. According to Rock the Vote, 2022 was an election period for

The Verdict Is In: The Supreme Court Has a Public Relations Problem

The Verdict Is In: The Supreme Court Has a Public Relations Problem

Published on Nov. 30, 2022, at 2:52p.m. by Seth Self. On June 24, 2022, the United States Supreme Court issued its landmark Dobbs v. Jackson ruling, overturning Roe v. Wade and eliminating the constitutional right to abortion. The decision prompted intense backlash and protests across the United States but also

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