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New Balance Is the New Trend

New Balance Is the New Trend

Published on September 22, 2023, at 10:22 a.m.by Shaley Brown. What used to be an old-school brand your dad would wear, New Balance is back in business with its recent popularity among the youth. If the shoe fits Originally an arch support company founded in

The Power of Visibility: Keith Lee

The Power of Visibility: Keith Lee

Published on September 21, 2023, at 2:50 p.m. by Morgan Perkins. Food reviewer Keith Lee is changing the lives of small-business owners through his charismatic and earnest food reviews on TikTok. Lee demonstrates a powerful example of how social media can transform the trajectory of someone’s life and how

Ticketmaster: Monopolizing a Bad Reputation

Ticketmaster: Monopolizing a Bad Reputation

  Published on September 20, 2023, at 4:43 p.m.by Chloe Petro. “Building the technology and service to seamlessly connect fans with events they love is our passion. We are relentless in our pursuit to develop the innovations that will unlock unforgettable experiences for fans,” said

Bud-Lash: The Bud Light Boycott Explained

Bud-Lash: The Bud Light Boycott Explained

Published on September 13, 2023, at 9:42 p.m.by Alaina McDuffie. Anheuser-Busch, the world’s largest beer brewing company, has come under fire following its partnership with transgender influencer Dylan Mulvaney. The brewery, which is known for brands like Bud Light, Budweiser and Michelob Ultra, is in the midst of a

“Pearls of Wisdom”: A Sit-Down Conversation with Gary F. Grates

“Pearls of Wisdom”: A Sit-Down Conversation with Gary F. Grates

Published on June 26, 2023, at 11:18 a.m.by Alaina McDuffie. From an internal communications intern for a New York wire and cable company to president of Edelman’s Change and Employee Management practice to head of communications for North America at General Motors Corporation and an architect for one of

Chaos at Coachella: Frank Ocean’s Controversial Performance

Chaos at Coachella: Frank Ocean’s Controversial Performance

Published on May 4, 2023, at 8:00 p.m. by Olivia Esquivel. When it was announced that Frank Ocean would be headlining Coachella this year, I was elated. Ocean hadn’t performed live in six years, and his last album was released in 2016. Unfortunately, my delight didn’t last.

Mackenzie Dimatteo: Baker, Small Business Owner and TikTok Star

Mackenzie Dimatteo: Baker, Small Business Owner and TikTok Star

Published on April 29, 2023, at 9:19 a.m.by Jenna Richardson. Mackenzie Dimatteo is truly a one-woman show. On the “Meet the Team” page on Mack’s Macs’ website lists Dimatteo as the social media coordinator of the Florida bakery. She’s also listed as the cake designer, baker and owner. Dimatteo

U2 and Inhaler: Two Generations of Irish Rock Bands

U2 and Inhaler: Two Generations of Irish Rock Bands

Published on April 29, 2023, at 8:10 a.m.by Hailey Castillo. Irish rock band U2, which formed in the 1970s, has consistently been popular for almost 50 years thanks to several avenues. Whether it be “With or Without You” (aka Ross and Rachel’s song from “Friends”) or frontman Bono’s

Appreciating the American First Lady as a PR Asset

Appreciating the American First Lady as a PR Asset

Published on April 29, 2023, at 8:06 a.m. by Ginger Morrow. The American first lady has attracted national and international attention since the inception of the country. While her position has evolved from a chief social event organizer to a political figure in her own

“Queen Mulkey: Iconic Leader of the Lady Tigers”

“Queen Mulkey: Iconic Leader of the Lady Tigers”

Published on April 21, 2023, at 9:51 p.m. by Helen Carson. A polka-dotted pantsuit and a NCAA women’s basketball championship title. A woman who can do it all. Meet Kim Mulkey, the head coach of Louisiana State University’s women’s basketball team and recent internet sensation

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