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What the “Other” Thinks of PR

What the “Other” Thinks of PR

Published on November 11, 2016, at 12:41 p.m. by Megan Perkins. Doctors save lives. Teachers educate students. Police officers fight crime. Public relations practitioners write press releases? The entirety of the public relations profession cannot be summed up in one simple phrase. It’s a complex

Defining Public Relations

Defining Public Relations

Published on August 22, 2017, at 12:56 p.m. by Elizabeth Broussard. What exactly is public relations? That seems to be the million-dollar question for insiders and outsiders alike. Practitioners know what they do but have a difficult time defining it, while observers often place superficial

Risky Business: PR and Creativity

Risky Business: PR and Creativity

by Drew Pendleton. Posted on April 20, 2016, at 4:30 p.m. Have you ever seen a PR campaign that was really “out there”? What about one that, by traditional standards, breaks every “rule” of what you’re taught to do in school? A well-oiled campaign is

The YoPro You Need to Know

The YoPro You Need to Know

by Lindsey Young. Published on April 13, 2016, at 4:15 p.m. Every year, PRWeek awards the best and the brightest in the industry for their outstanding achievements. The awards have been established as the communications industry’s highest accolade. The awards celebrate outstanding corporate, agency, nonprofit

The Value of Bateman

The Value of Bateman

Published on April 12, 2016, at 9:40 p.m. by Kala Brumbaugh. Are you a military veteran? If you aren’t, chances are you know someone who is. There are more than 440,000 veterans in higher education programs across the county supported by the Student Veterans of

The Dilemma of Unpaid Internships

The Dilemma of Unpaid Internships

Posted on February 10, 2016, at 4:15 p.m. by Lindsey Young. In 2015 the unemployment rate for college graduates was 7.2 percent, while the underemployment rate was 14.9 percent. With threats of unemployment and student loans constantly haunting new graduates, many are trying to find

Insights from a National Conference Attendee

Insights from a National Conference Attendee

Posted on February 9, 2016, at 10:32 a.m. by Bridget Burkley, Guest Contributor. The annual national conference for both the Public Relations Student Society of America and the professional Public Relations Society of America took place at the Marriot-Marquis in Atlanta, Georgia, beginning Friday, Nov.

PRSSA and Beyond

PRSSA and Beyond

Posted: February 19, 2015, 4:55 p.m. by Katie Vette. Graduation is quickly approaching for seniors across the nation. Communication majors have worked hard for four years (maybe more) doing everything from writing press releases to creating media kits to preparing campaigns for actual clients. Some

Heather Harder: A Thoughtful Leader

Heather Harder: A Thoughtful Leader

Posted: December 1, 2014, 2:11 p.m. by Doug Killough. For every college student, especially those studying public relations, networking is essential. The public relations industry offers many opportunities for students to gain valuable, real-world work experience and connections with professionals — the most common being

No Nice Southern Girl Should Be Involved With Public Relations

No Nice Southern Girl Should Be Involved With Public Relations

Posted: April 3, 2014, 10:11 a.m. by Myreete Wolford. Betsy Plank changed the way I understand the word “passion.” Betsy was a leader like no one you’ve ever heard of before. She once said, “I lived almost two career lifetimes in public relations, which is

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