Published on January 31, 2018, at 4:40 p.m. by Maret Montanari. “Jumanji: Welcome to the Jungle” continues to make money moves in the box office as it’s estimated to have raked in a whopping $767 million worldwide. The movie does prove a global box-office success, but
Published on January 23, 2018, at 10:48 a.m. by Lexi McKenzie. The surplus of young public relations professionals being churned out every graduation season makes our jobs that much more difficult. Not only is there increased competition, but as a result, our worth is decreasing
Published on December 21, 2017, at 8:12 a.m. by Grace Turner. Forget dropping your application into the black hole that is the corporate job portal, and remember the secret sauce to getting your dream job: a referral and a powerful personal value proposition (PVP). You
Published on December 20, 2017, at 7:20 a.m. by Caitlin Heffley. For most, college can be summed up in a few short phrases, words or images. Perhaps the idea is a chant from a Greek organization to which one belonged, or a vision of an
Published on December 21, 2017, at 8:00 a.m. by Grace Turner. Last year, the Kremlin announced that it’s seeking a new contract with a Western public relations firm to improve Russia’s image abroad. Considering recent headlines of Russia’s interference in U.S. affairs, one might view
Published on December 15, 2017, at 7:25 a.m. by Grace Turner. Ivy Lee: founder, pioneer and trailblazer of public relations. We study him and other PR giants, such as Edward Bernays, Arthur Page and Betsy Plank, for their contributions to our field. However, we must
Published on December 6, 2017, at 10:39 a.m. by Brooke Bailey. With contemporary communication moving more and more digital and markets becoming more and more crowded, the necessity for organizations to constantly post stunning visuals on their social media pages, email newsletters and websites is
Published on November 3, 2017, at 2:05 p.m. by Brooke Bailey. Jennifer Graham Jenkins, APR, is a go-getter. Hailing from the small town of Fayette, Alabama, she found her love for public relations while still in high school. “There was a very classy lady in
![What PR People Need to Know About [Art]ificial Intelligence](https://platformmagazine.org/wp-content/uploads/2017/09/Machine-Learning-1-e1549315011115-690x460-30x20.jpg)
Published on October 2, 2017, at 3:20 p.m. by Grace Turner. It’s Amazon giving you product recommendations. It’s Facebook highlighting faces and suggesting friends to tag when you upload photos. It’s Gmail filtering spam from your email inbox. It’s artificial intelligence (AI), and it exists
Published on July 30, 2017, at 5:52 p.m. by Elizabeth Selmarten. If you’re like me, you know the most wonderful time of the year has been upon us: Shark Week. If you’re also like me, you have had a Twitter countdown followed by a live-tweet
