Poppi’s Poppin’ PR
Poppi began as a “Shark Tank” pitch that turned a multimillion-dollar disruption to the direct-to-consumer beverage industry. Loved by all ages, Poppi has made a
Brands Arriving on Campus: College Tours as a New PR Power Move
Brands in the beauty industry, beverage industry, fashion industry and more have incorporated college tours as a part of their brand strategy and marketing.
Coachella Influencer Olympics
Coachella isn’t just a festival—it’s a marketing playground. Here’s how brands turn moments into massive buzz.