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How to Stand Out: Entry-Level Job Edition

How to Stand Out: Entry-Level Job Edition

Published on November 6, 2017, at 9:01 a.m. by Lexi McKenzie. As the end of semester approaches too quickly for comfort, so does the anxiety about making summer internship plans or finding a full-time, entry-level job. There are specific things one should do when applying

Student-Run Integrated Communication Firms Must Become the Norm

Student-Run Integrated Communication Firms Must Become the Norm

Published on November 3, 2017, at 9:07 p.m. by Mallory McDonald. The public relations industry continues to expand, and the hiring process has become even more competitive. Students with the most real-world experience will have an advantage at getting a job in the field. To

Jennifer Jenkins: Nuggets of Leadership

Jennifer Jenkins: Nuggets of Leadership

Published on November 3, 2017, at 2:05 p.m. by Brooke Bailey. Jennifer Graham Jenkins, APR, is a go-getter. Hailing from the small town of Fayette, Alabama, she found her love for public relations while still in high school. “There was a very classy lady in

The Magic of Social Media Influencers for Disney Parks

The Magic of Social Media Influencers for Disney Parks

Published on November 2, 2017, at 8:05 a.m. by Hope Todd. Generating content for a social media page can seem like a tough job. Not only does the content have to be good, but there also has to be an audience to see it. Maintaining

Tackling Free Speech in Football

Tackling Free Speech in Football

Published on November 1, 2017, at 5:02 p.m. by Rachel Tomchin. In a country full of disagreement, “64% of Americans watch NFL football.” While there are many enjoyable pastimes, NFL football has continued to be a crowd favorite for the past 30 years. From watching it on

Enjoy, Don’t Destroy: Social Media’s Impact on the Outdoors

Enjoy, Don’t Destroy: Social Media’s Impact on the Outdoors

Published on November 1, 2017, at 9:19 a.m. by Hope Runyan. Modern technology puts the entire world in the palm of our hands. With the evolution of social media, you can share your picture-worthy breakfast and current location online with thousands of people in an

5 Ways to Determine What PR Niche Is Right for You

5 Ways to Determine What PR Niche Is Right for You

Published on October 30, 2017, at 2:47 p.m. by Mallory McDonald. According to the Public Relations Society of America, “Public relations is a strategic communications process that builds mutually beneficial relationships between organizations and their publics.” But what actually falls under PR, and how do

Four Seasons: A Global Chain of Excellence

Four Seasons: A Global Chain of Excellence

Published on October 25, 2017, at 5:54 p.m. by Rachel Tomchin. Why do most hotel chains keep a common theme in atmosphere and architecture? While Embassy Suites, The Hyatt and Ritz Carlton are all wonderful hotels, they could be giving their guests something more, something

Kylie Jenner: Ambassador, Spokesperson, Promoter

Kylie Jenner: Ambassador, Spokesperson, Promoter

Published on October 24, 2017, at 7:04 p.m. by Kirby Tifverman. Whether you choose to keep up with them or not, the Kardashian clan has dominated headlines for over a decade. They’re known for their reality TV show, romantic relationships and, yes, business savvy. The

Professional Development: It’s Not Just for Professionals

Professional Development: It’s Not Just for Professionals

Published on October 23, 2017, at 7:26 p.m. by Hyland Stockton. It is called “professional” development. So, it must just be for professionals, right? Ashleigh Kathryn, PRSSA’s vice president of professional development, expressed the importance of professional development for students and said that if you

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