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How TikTok Is Being Used Strategically in PR

How TikTok Is Being Used Strategically in PR

Published on Oct. 26, 2022, at 5:19 p.m. by Kelsey Nayman. If you heard the phrase “tik tok” in 2009, chances are you would probably think of American singer-songwriter Kesha’s hit “TiK ToK.” Today, it’s more likely that your mind would go to the app of the

Internships: The Unspoken Truth of Breaking into the PR World

Internships: The Unspoken Truth of Breaking into the PR World

Published on Oct. 24 at 4:42 p.m. by Sophie Collins. Freshman year of college is full of new beginnings, friends and challenges. Professors and advisers consistently remind any student who walks through their doors that they must have an internship, at least once in their college career. Though an

Today’s Hot Take: The World Needs PR

Today’s Hot Take: The World Needs PR

Published on Oct. 24 at 4:39 p.m.by Trinity Hunter “You’re going to regret switching your major. Public relations won’t get you where you need to be.” In spring semester of 2020, I notified my parents that I had dropped my major in computer science. Both

In Order to Be Clean, We Might Need to ‘Think Dirty’

In Order to Be Clean, We Might Need to ‘Think Dirty’

Published on Oct. 24 at 4:18 p.m. by Sydney Palmer. We all want to use cosmetic products that are good for us, right? Nobody purposefully purchases a product they think will make their skin break out or make their hair brittle. Many people rely on

The Many Hats of the Communication Practitioner in Nonprofit Museums

The Many Hats of the Communication Practitioner in Nonprofit Museums

Published on Oct. 20, 2022, at 12:56 p.m.by Annabelle Blomeley. At McWane Science Center, kids ride a bike balanced on one piece of rope a dozen feet in the air, laughing and marveling at the wonders of physics that keep them suspended. Less than two hours north

How PR Was Affected During the Pandemic

How PR Was Affected During the Pandemic

Published on Oct. 19, 2022, at 2:55 p.m. by Kelsey Nayman. It goes without saying that every business and industry was impacted by the COVID-19 pandemic in some way or another. The public relations industry definitely took a hit, yet this was also a pivotal moment for

Kanye “Ye” West’s Image Is Heading South

Kanye “Ye” West’s Image Is Heading South

Published on Oct. 19, 2022, at 2:00 p.m. by Jamie Zimmerman. “Stop telling Jewish people to get over what Kanye said and that he’s mentally ill and not serious.” “Please stop using mental illness to explain away Kanye West’s anti-Semitic rants.” “Tell me again why

We Need to Talk About Monkeypox

We Need to Talk About Monkeypox

Published on Oct. 13, 2022, at 10:00 a.m.by Abby Walsh. On May 18, 2022, a team of doctors from Massachusetts General Hospital announced the first case of monkeypox in the United States. Hearing about another novel illness caused panic to permeate throughout the general public. Who

sPRinkle the Holiday Cheer

sPRinkle the Holiday Cheer

Published on Oct. 12, 2022, at 3:12 p.m. by Kelsey Nayman. If you’re anything like me, you’re thrilled about the holidays approaching. It really is the most wonderful time of the year … but also the busiest. The holidays bring a sense of nostalgia to

Trust in Public Schools: Where Did It Go?

Trust in Public Schools: Where Did It Go?

Published on Oct. 10 at 4:09 p.m.by Carleigh Clark Public school districts with dedicated communications and public relations departments are leading the way in community engagement and credibility among parents, teachers and students. As of 2021, 90.9% of school-age children in the United States attend

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