Three months before graduation, I think I know it all. Knowledge and experience were gained both inside and outside the classroom through public relations conventions, class lectures, projects, campaigns, internships and part-time jobs. I should be feeling pretty confident in my future. I have gotten
My management professor presents articles at the beginning of class that are recent and pertinent to the business profession. Last week he showed us this article, featured in the Sept. 29th Fortune Magazine, about the president of Disney-ABC networks Anne Sweeney. In the article she
What is PR? Some people confuse it with advertising because of its similarities, but in actuality it has a very different purpose. Public relations practitioners seek relationships with people, building a bridge between clients and their audience. Advertising is just one car crossing that bridge
Keeping up with current events in public relations is important to all PR students, educators and practitioners. An easy way to do this is by reading blogs on PR topics. There is certainly no shortage of blogs out there to read with everyone from firms
E-mails, calendar announcements, blog posts, electronic notifications… day by day, hour by hour, our lives are getting more and more organized… but equally overwhelmed and inundated with massive amounts of feeds, posts, articles and quizzes. Some of it is relevant, some of it is fun
You would be surprised at how little there is on the Internet on the topic of getting a job in PR. Since getting a job is pretty high on the list of priorities for all PR students, I assumed I would be able to find
In response to recent troubles with Tuscaloosa’s emergency medical response system, city officials are looking into consolidating the various 911 communication systems in the city and county. In June, a communication error between the ambulance company American Medical Response and the Tuscaloosa County Sheriff’s Office
Although some may say there is no such thing as bad publicity, tween idol Miley Cyrus may disagree. In the past few weeks, Cyrus has gone from having a “squeaky-clean” reputation and the full support of parents to finding herself in the midst of a
One of the United States’ most widely recognized airlines has recently had to do some major image rebuilding and company restructuring. Delta Air Lines’ brand identity was quickly “grounded” when the company filed for bankruptcy in 2005. Not only did stockholders lose all benefits,
Political sex scandals are quickly becoming the most popular headlines of the new millennium. Jim McGreevey was governor of New Jersey until he admitted that he was a homosexual and unfaithful to his wife. Former Congressman Mark Foley headed to rehab after officials discovered his
