Posted At: February 15, 2013 5:00 P.M. by Kaitlyn Honnold In early January the makers of carbonated nostalgia, Coca-Cola Company, launched the “Coming Together” and “Be Ok” ads to tackle one of our nation’s biggest issues — obesity (no pun intended). However, there is more to
Posted At: February 13, 2013 5:30 P.M. by Caroline Murray Once upon a time, not too long ago, young people went to college, chose a major they enjoyed and entered the workforce. Those were simpler times, in a magical economy, where an undergraduate degree left
Posted At: February 8, 2013 11 P.M. by Katie Sanders An outsider to the public relations industry may not always understand the many facets of the business. An image of the PR equivalent to “Mad Men” may come to mind when people think about how
Posted: January 3, 2013 at 3:43 P.M. by Nicole Hohman. The most successful users of compelling content concentrate on knowing who their audience is and how to address them. Once you determine your target audience, you can then efficiently determine what content or platform is
Posted: December 21, 2012 at 10:25 P.M. by Grace Roberts. PR practitioners may have a new crisis on their hands – the value of their job.
Posted: November 7, 2012 at 2:50 P.M. by Memorie Bailey So, how do we avoid getting our résumé canned?
Posted At: May 17, 2012 12:36 PM by Mariah Fairweather Dr. V has spent much of her career as a PR scholar. She has done some consulting on the side, but most of her work is related to PR research, scholarship and teaching. Currently, she
Posted At: April 12, 2012 3:15 PM by Brian Haight Planning and hosting an event can be the most stressful part of a PR professional’s job. These occasions can either be a breeze or so chaotic that it makes you want to pull your hair
Posted At: May 11, 2009 8:21 AM by Dianna Duffy On March 5, 2009, PRWeek announced the winners of the annual PRWeek Awards.PRWeek Awards are given in a variety of categories, ranging from Technique Awards to General Consumer Awards. Recipients of these awards exhibit excellence in their public relations endeavors.
Posted At: May 5, 2009 7:16 AM by Carly Jayne Rullman In Platform’s article “Extreme Makeover: Nonprofit Edition,” we explored Progreso Latino, a nonprofit organization in Providence, R.I., that aspires to make a difference in its respective Latin American community. Progreso Latino underwent a public relations
