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How PR Amplifies the Universal Language of Music Amidst a Pandemic

How PR Amplifies the Universal Language of Music Amidst a Pandemic

Published on March 19, 2021, at 7:01 p.m.  by Emma Britt. If any industry has taken a gut-wrenching hit because of the global pandemic, it has been the music industry. Music festivals, concerts and even small karaoke nights no longer look like crowds of people in

Music Festivals Strike a Chord in Crisis Communications

Music Festivals Strike a Chord in Crisis Communications

Published on November 6, 2020, at 6:14 p.m. by Emily Safron. When COVID-19 turned the world upside down, many industries and events were severely hit. The music industry — particularly music festivals — left many wondering what its future holds. Would eager festival-goers ever go back

The New, Yet Not-So-Real Face of Influencer Marketing

The New, Yet Not-So-Real Face of Influencer Marketing

How virtual influencers are changing the industry Published on March 11, 2020, at 7:55 p.m. by Faith Saucier. They are college graduates, brand ambassadors, political activists and musicians. Their platforms span across nations and cultures, and they possess the rare power to influence children and

“Miss Americana” & the Publicist

“Miss Americana” & the Publicist

Who Is Tree Paine? The Publicist Behind Taylor Swift Published on February 17, 2020, at 9:22 p.m. by Emily Greco. This month, Taylor Swift released her documentary Miss Americana, which followed Swift’s rise to fame and the obstacles she encountered along the way. The film

Thank U, Past: Ariana Grande’s Nostalgic Connections

Thank U, Past: Ariana Grande’s Nostalgic Connections

Published on September 24, 2019, at 9:01 a.m. by Louise Margeson. It’s not uncommon in the entertainment industry for childhood stars to dwindle from the public eye as they outgrow their Disney Channel, Nickelodeon or other personas. Ariana Grande is not one of them. Over

Free(dom) Music

Free(dom) Music

Published on Sept. 18, 2017, at 3:23 p.m. by Jessie Banks. If you have ever been to a major city, there is a good chance you’ve seen at least one struggling musician on the sidewalks. In New York City they come in the form of

More Than Decent

More Than Decent

Published on March 29, 2017, at 8:14 a.m. by Josh Downey. Electronic dance music has taken the world by storm. You hear it everywhere: on the radio, in stores, online, etc. At the forefront of the electronic dance music movement stands one independent label, Mad

The New Rhythm of Music PR

The New Rhythm of Music PR

Posted: March 16, 2015, 10:10 a.m. by Mackensie Henderson. After years of plummeting sales numbers, the music industry has taken to its key players to amass more publicity. Between Justin Timberlake’s success in bringing back vinyl records and Beyoncé’s innovative method of releasing an album, the

Daily Life of a Modern-Day Creative Genius

Daily Life of a Modern-Day Creative Genius

Posted: February 10, 2015, 3:09 p.m. by Ethan Wiggins. The daily life of the modern-day public relations professional is extremely busy and demanding. With the rapid growth of social media, the demand for on-the-spot creativity is higher than ever. Some interesting parallels emerge when comparing

Can I Get a Funk Yeah?

Posted At: October 7, 2013 2:30 p.m. by Jacquie McMahon Standing in the crowd as five college students open for Dispatch and Wiz Khalifa, you might wonder how that happened. But if you know Mother Funk’s lead singer Josh Ferrell, you’re not even surprised. Ferrell instantly

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