Mindfulness: The Answer to the Biggest Threat America Faces Today
Content, not information, distributed to the public with an intentional attempt to mislead is an existential threat to the world today. The Plank Center for
From PR Professionals to PR Professors: Mark Harris, Ron Culp and Rick White
According to the Merriam-Webster dictionary, a professor is a “faculty member of the highest academic rank at an institution of higher education.” Another definition
Book Recommendations for PR Pros
Reading is more than a hobby for public relations professionals—it is a tool for becoming a stronger communicator. This article explores four ways reading
Educating the Next PR Generation
Public relations education plays an important role in preparing students for an evolving industry, but there is no single path to becoming a PR
Transparency and Protection
Transparency remains a foundational principle in public relations, but advances in technology and digital communication have made it increasingly complex. With the rapid spread
Mark Harris: From VP at IBM to UA Professor
Mark Harris, former vice president of communications for Global Business Services at IBM, has completed a three-decade career, which included a role as a
Controversial Cooperation: The Ethics of Dealing with International Clients
Representing controversial international clients presents complex ethical challenges for public relations professionals. Governments and organizations often hire PR firms to improve their reputations abroad,
The Dilution of the Film Industry
By: Miriam Fry When a movie idea is pitched to a studio executive, one thought is running through her mind: “Will this movie make