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Building the Legion Brand

Building the Legion Brand

Published on June 10, 2019, at 10:30 a.m. by Hudson Nuckolls. The phrase “professional soccer in Birmingham” would normally be part of a discussion about football (the European version) being played in Birmingham, England. The city boasts two proud English Football League Championship clubs —

The Birmingham Renaissance

The Birmingham Renaissance

Posted At: October 9, 2013 6:03 p.m. by Kyle Borland A city is a brand. In the same way a company like Coca-Cola or Apple would market itself, each city has to do the same. For better or for worse, each city has a certain

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