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Editor Biographies, Fall 2024

Lisé Badeaux Lisé Badeaux Editor/Writer Hometown: Vestavia Hills, Alabama Major/Minor: Public Relations/Communication Studies Academic Achievements: President’s List (x4) Jobs, Internships & Other Achievements: Employee Engagement and Communications Call Center Intern at Protective Life Insurance Community Service: Make-a-Wish, Big Brothers Big Sisters of West Alabama Organization Membership: University of Alabama EcoCAR, Chi

Breaking Barriers, Building Legacies: Stories of Women-Owned Businesses

Breaking Barriers, Building Legacies: Stories of Women-Owned Businesses

Published on Nov. 21, 2024 at 6:08 p.m. By Christina Hunt. Over the years, women have made their presence known in the business world. For example, there are 114% more female entrepreneurs now than there were 20 years ago, and four out of every 10 businesses in

Brands Arriving on Campus: College Tours as a New PR Power Move

Brands Arriving on Campus: College Tours as a New PR Power Move

Published on Nov. 4, 2024 at 6:04 p.m. By Christina Hunt. Now more than ever, we are seeing different brands employ the strategy of doing college tours. Brands in the beauty industry, beverage industry, fashion industry and more have incorporated college tours as a part

The Power of Community Involvement

The Power of Community Involvement

Published on Friday, Nov. 1, 2024 at 10:11 a.m. By Christina Hunt.  From the employees to the players, coaches, fans and the entire village, community service is a crucial part of a sports organization. Sports brands have the unique opportunity to unite diverse groups of

The Rising Importance of Cybersecurity Communications

The Rising Importance of Cybersecurity Communications

Published on October 14, 2024, at 4:10 p.m. By Christina Hunt. Being prepared for cybersecurity attacks has been a crucial part of a business since the advent of the internet in the 1970s, but now more than ever, businesses must be prepared in the event of a

Snoop Dogg: The Renaissance Man of Entertainment

Snoop Dogg: The Renaissance Man of Entertainment

Published on September 16, 2024, at 4:52 p.m.by Christina Hunt. In the ever-changing world of music and entertainment, one of the biggest challenges for celebrities is being able to go beyond their original craft and expand their audience. But if there is one star that

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