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Editor Biographies, Fall 2023

Lauren Bingham Lauren Bingham Design Director Hometown: Dallas, Texas Major/Minor: Public Relations/Data Applications and Technology Academic Achievements: President’s List (Fall 2020, Spring 2021), Dean’s List (Fall 2021-Present) Jobs, Internships & Other Achievements: Assistant Director of Creative Media — Capstone Agency (Fall 2022–Present), Creative Media Director — Church at the

Fashion PR: One of the Most Intense Industries

Fashion PR: One of the Most Intense Industries

Published on December 13, 2023, 6:12 p.m. by Caroline Raley. Fashion public relations brings together creativity and communication, turning clothes into stories that connect with everyone’s niche. Fashion PR is defined as “the promotion of clothing and accessory brands through earned media channels.” While this seems simple

Rachel Zegler’s Comeback: Restoring Reputation in the Media

Rachel Zegler’s Comeback: Restoring Reputation in the Media

Published on December 4, 2023, 11:47 a.m. by Caroline Raley. Rachel Zegler, acclaimed as the lead actress in the highly anticipated film “The Hunger Games: The Ballad of Songbirds and Snakes,” has staged a remarkable resurgence in the public relations sphere. Prior to her involvement

Media and the PR Playbook: Strategies for Sporting Success

Media and the PR Playbook: Strategies for Sporting Success

Published on November 6, 2023, 3:46 p.m. by Caroline Raley. In virtually any field, the power of public relations is undeniable, yet it shines brightest for some in the exhilarating arena of sports. Top Agency defines sports public relations as “promoting teams, individual players and sports organizations

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